Attentive

Today marks the beginning of the next evolution of our AI marketing platform, as our team has been dedicated to developing next-generation solutions over the past 18 months. We're excited to introduce you to two new AI products: AI Journeys and AI Pro. These innovations help brands send hyper-personalized and two-way messages that drive maximum performance, by optimizing the audience, content, timing, and destination of each message. Now, businesses can create shopping experiences like never before. Our products have exceeded expectations, delivering incredible results for brands like Reebok, Brooks Brothers, and Forever 21. Hear more from our CEO below and join our waitlist to learn more: https://bit.ly/3TI17GQ

I’m thrilled to share that I’ve been named one of the #TopAILeaders2024 by RETHINK Retail. I’m honored by this recognition, and would be remiss if I did not take a moment to shout out our entire team working tirelessly to improve mobile commerce every day.  At Attentive, we’re building the next generation of mobile marketing tools to help brands deliver personalized experiences to customers across the marketing funnel. The products we are releasing that harness the power of new technology melded with the ingenuity of the team awes me on a near daily basis. We continue to push the boundaries and set new standards in the industry. The future of retail isn’t coming; it’s here, and we’re already seeing the results at Attentive.  Thank you, RETHINK Retail, and a big congratulations to all the other incredible leaders recognized on this list, which you can see here: https://lnkd.in/d-6suRt6

We all know BFCM is coming up, but why wait until then to engage your subscribers? For those with customers in Australia, there are several upcoming holidays that offer great opportunities to connect. And the best part? These strategies can work for your marketing campaigns, no matter where your audience is based: 💐 Spring Sales In Australia, spring is in full bloom. Offer loyal shoppers early access to sales that encourage a fresh start. Emphasize the exclusivity of these offers and follow up with those who didn’t purchase—an extra incentive might just convert them. 🛍️ Riding the Click Frenzy wave Get ahead of the Click Frenzy buzz by sending out an SMS teaser the day before. Keep the momentum going with timely messages throughout the event. And for that final push, a last-call message in the evening can work wonders. Pro tip: segment your audience based on engagement, past purchases, or interests for a more personalized approach. 💅 Make the most of Single's Day Single’s Day (11/11) is a great opportunity to spotlight self-care and gift-giving. Think exclusive offers like 11% off or two-for-one specials. And if someone showed interest but didn’t follow through, send a personalized reminder to turn that interest into a sale. Whether your audience is in Australia, the U.S., or anywhere else, these strategies can help you make the most of the pre-BFCM period ✨

JUST IN: You can now increase sign-ups and conversions with dynamic pricing on product pages. Embed sign-up units directly onto product detail pages to incentivize checkouts by showcasing special reduced pricing customers will get if they opt-in to texts. Now available in beta. Check out the comments to learn more 👇

Cottage Inn Pizza Corp. is serving up some delicious results with their new SMS integration 🍕 The beloved Ann Arbor-based, family-operated business aimed to boost customer loyalty, so they activated Attentive's integration with their existing loyalty program, Punchh. The result? A seamless way for customers to join the loyalty program and earn rewards, keeping them hungry for more 🤝 Swipe to see how they did it ➡️

Yearning for a chill in the air? 🍂 You know what that means… Black Friday Cyber Monday is just around the corner. And there's a lot to think about—list growth, reengaging inactive subscribers, seamlessly integrating SMS and email...it can feel overwhelming. But it doesn't have to. No matter your goals (or if you’re still figuring them out), we’ve got the guides, templates, and best practices to help you crush every item on your list. BTW — If you're in NYC, LA, or London, join us IRL! We're hosting workshops where you'll get 1:1 time with our customer success and technical teams to prep for BFCM success. Plus, you'll hear strategies from top brands who've done it before. Check out the details below! 👇

Looking for new ways to grow your SMS and email lists? We teamed up with our friends at adQuadrant to bring you some BFCM tips! According to our data, some of the top-performing incentives include: ↳  a gift with purchase ↳ exclusive access to sales or new products ↳ free shipping 📖 Get more tips in the ebook below.

We've all been there—pressing send on a text or email and then realizing we made a tiny spelling error with a big impact. No matter the channel, it’s crucial to double-check for any errors, from your UTMs to your subject lines, so you're not caught by surprise. If you’re using both email and SMS to reach your customers (which...you should be!), check out our top tips to nail your strategy and achieve your desired results: https://bit.ly/3MncBeh

The lead-up to BFCM isn’t just about preparing for a major holiday—it’s also a chance to discover what truly resonates with your subscribers. We're hitting the road again for the Thread World Tour in Chicago, where you'll hear from brands like Bed Bath & Beyond, Anthropologie, and MARLEYLILLY about the SMS and email strategies they use to optimize their programs from top to bottom with AI and A/B testing. If you're ready to hear how they’re preparing for peak season to maximize both revenue and engagement, check out the details and RSVP today 👇

Finish the sentence: Working in marketing is like _________