Fisher Public Relations

I'm not one to put people on the spot. But I went for it on our recent episode of Shorts when I was catching up with Heather Fisher Gotlib of Fisher Public Relations, a self-proclaimed "non-agency agency." Heather and her team are the PR powerhouses behind some of the hottest beauty brands, including the TikTok-viral Beachwaver Co. rotating curling iron founded by celeb hairstylist Sarah Potempa. After two years of successfully navigating the PR world on her own, I asked Heather to share some valuable lessons for those considering going solo: 1. Patience is Key: The growing pains are real, but staying patient through the ups and downs is crucial. 🧘 2. Relationships Matter: Strong relationships with media, influencers, and clients are the backbone of PR. Keep them strong and continuously build upon them. Also, having a confidante or coach by your side can be very helpful when you're on your own. 🤝 3. Get Out There: Don’t just be a robot behind the screen. Believe in putting yourself out there—network, meet people, and engage in the real world. You never know what opportunities might arise. ☕️🍪 4. Begrudgingly, Manifesting Works: Heather admits she wasn’t a believer in manifesting at first, but now she’s a convert. She manifested specific goals when she started, and they’ve since come true. 💭 5. Good Karma: Go above and beyond for others. Helping people and spreading good karma can pay off in unexpected ways. ☺️ For any of my fellow solopreneurs out there, which of these points most resonates with you? For more of our convo with Heather: https://lnkd.in/ejntCsKT Tara West #PR #Networking #Entrepreneurship #Manifesting #Karma #Beauty

I'm not one to put people on the spot. But I went for it on our recent episode of Shorts when I was catching up with Heather Fisher Gotlib of Fisher Public Relations, a self-proclaimed "non-agency agency." Heather and her team are the PR powerhouses behind some of the hottest beauty brands, including the TikTok-viral Beachwaver Co. rotating curling iron founded by celeb hairstylist Sarah Potempa. After two years of successfully navigating the PR world on her own, I asked Heather to share some valuable lessons for those considering going solo: 1. Patience is Key: The growing pains are real, but staying patient through the ups and downs is crucial. 🧘 2. Relationships Matter: Strong relationships with media, influencers, and clients are the backbone of PR. Keep them strong and continuously build upon them. Also, having a confidante or coach by your side can be very helpful when you're on your own. 🤝 3. Get Out There: Don’t just be a robot behind the screen. Believe in putting yourself out there—network, meet people, and engage in the real world. You never know what opportunities might arise. ☕️🍪 4. Begrudgingly, Manifesting Works: Heather admits she wasn’t a believer in manifesting at first, but now she’s a convert. She manifested specific goals when she started, and they’ve since come true. 💭 5. Good Karma: Go above and beyond for others. Helping people and spreading good karma can pay off in unexpected ways. ☺️ For any of my fellow solopreneurs out there, which of these points most resonates with you? For more of our convo with Heather: https://lnkd.in/ejntCsKT Tara West #PR #Networking #Entrepreneurship #Manifesting #Karma #Beauty

I am excited to share that I recently completed a summer internship with Fisher Public Relations. Working closely with the Fisher PR team has given me invaluable insights into the world of public relations. I want to specifically thank Heather Fisher Gotlib , Sydney Peters and Pauline Balmas for giving me this opportunity, and being such wonderful mentors throughout this experience. Your guidance, support, and feedback have helped me grow both professionally and personally. I am excited to take all that I have learned into the next chapter of my career!

It’s unsurprising that the most popular #beauty and #wellness brands today are also some of the best at creating dynamic visuals that win #socialmedia likes and drive sales conversions. How top brands are accomplishing this, however, is more bespoke, with one strategy gaining popularity across the industry: operating an in-house content or creative studio. “The initial concept [when we opened the studio in March 2021 was to create] a place to inspire, create, and actually film content for campaigns and whatnot,” Kelly Coller, CMO of Haus Labs By Lady Gaga, told Glossy. “We wanted to have more of an open studio space where creators could come and use the studio at any time. So that’s a lovely idea that we still celebrate, but today we use it in more ways.” In this piece by Lexy Lebsack, we also speak to Brent Mitchell, Oshiya Savur of Maesa, Christopher Skinner of Front Row, Julien Bouzitat, and Sarah Potempa of Beachwaver Co.

Thank you Fat Mascara , Jessica Matlin and Jenn for the lovely mention of Borghese, Inc. and our famous FANGO Mud Mask. Always appreciate your podcast and authentic conversation✨💕 https://lnkd.in/ecXeB7xG

Beachwaver In The Press 🎙✨💕 That’s a wrap on July! We’re thrilled to share that Beachwaver has been featured in some incredible press mentions this past month. A huge thank you to everyone who recognized our work! ✨ PIX11 highlighted our Pretty Pastel Collection. ✨ Good Housekeeping’s "11 Best Curling Irons, According to Rigorous Testing" named our Pro Series the "Best for Beachwaves." ✨ Allure Magazine praised the Beachwaver B1 as the "Best Self-Rotating Curling Iron" in their roundup of "11 Best Curling Irons to Boost Volume and Your Natural Texture." ✨ People en Español called our Inner Strength Avocado Oil Protein Mask the "ultimate" at-home treatment for your hair. ✨ ELLE Magazine named the Beachwaver B1 the "Best for Quick Styling" in their article on "The 12 Best Curling Irons for Fine Hair to Prevent Heat Damage." A heartfelt thank you to Yesenia De Avila, April Franzino, Sarah Madaus, Jennifer Hussein, Nohelia Castro, and Carol Lee for the recognition. Thank you to our Beachwaver community for your continued support. If you haven’t tried these award-winning Beachwaver tools and products yet, now’s the perfect time to check them out!

Beachwaver In The Press 🎙✨💕 We’re thrilled to share that Beachwaver has been featured in Marie Claire’s latest article, “The 13 Best Curling Irons of All Time, Reviewed by Marie Claire Editors”! Our Beachwaver S1 has been recognized as “The Best Rotating Curling Iron,” and we couldn’t be more excited! This dual-voltage iron takes the guesswork out of styling, delivering perfect beachy waves with minimal effort. No professional training required! A big thank you to the Marie Claire editors and hair pros for including our tool in this stellar lineup. If you’re searching for an effortless way to achieve stunning waves all year round, the Beachwaver S1 is your go-to. Let us know how you’re loving your waves!

A BTS look moderating the Future of Consumer Engagement with AI panel at the Perfect Corp. Global Beauty & Fashion AI Forum. I shared the stage with Theresa Cowing from Tarte Cosmetics, Sarah Potempa from Beachwaver Co., Anna Mayo from NielsenIQ, and Yarden Horwitz from SPATE! Thanks again to Adam Gam, Lindsay Colameo Peragallo, Lauren Howley, and my beloved Heather Fisher Gotlib from Fisher Public Relations!!! What a wonderful day! 😎

Welcome to my pop up at 11Howard Hotel 🧖🏼♀️🧖🏻♂️ Huge thanks to my incredible team and agency partners for pulling this one off! Managers Morgan Fortier and Katie Connolly FWB Talent, guest experience expert Courtney Wylie, social consultant guru Gabriella Tam Szeto Creative, event design support Toni Renée Leslie Green Mansion, branding and strategy Ana Prodanovich STUDIO PRODA, and of course my beloved friend Heather Fisher Gotlib Fisher Public Relations who moves PR mountains and helps with venues 😁.