Folloze

AI isn't coming for you job but it is coming for your to do list! On this Friday afternoon I'm especially thankful for my partner in thought #Claude for helping me crush my goals this week. With their help (my partner is gender non-conforming) I accomplished the following critical goals for the week: ✅ Defined another offering for InfiniteEdge Consulting in an afternoon and have a marketing plan and pitch deck ready to go. ✅ Short list of thought leadership topics t'd up for my social media team. ✅ Created a new board position description for a CEO and provided an in-depth analysis of the top-3 candidates (this took 45 minutes). ✅ Refined a project workflow for strategic acceleration of a GTM initiative I'm supporting for a start up. ✅ Created a decision-criteria matrix for a set of initiatives we're trying to prioritize for a client. ✅ Built my knowledge of an emerging industry in record time." I don't feel under threat. I feel relaxed, fulfilled, and able to meet the many opportunities in front of me with a feeling of momentum instead of dread. Instead of spending my time searching and organizing, I spent it framing questions, navigating different scenarios, refining recommendations, and bringing my creative flair to the outcomes.

As 2024 winds down, it’s time to reflect on the year’s milestones and start planning for a fresh start in 2025. Whether it’s recognizing team achievements, wrapping up projects, or setting new goals, the last few weeks of the year offer a chance to celebrate progress and prepare for what’s next. Here's to closing out 2024 on a high note! 🎉

👻 Spooked by your content engine? 👻 If your content isn’t getting engagement, or costs are creeping up like a vampire in the night, it might be time to lift the fog! Here are 5 scary signs your content engine needs a refresh—plus tricks to keep your strategy alive and kicking. Don't let ghostly engagement or budget “creep” haunt your success. Make sure your content is working for you (not against you)! https://lnkd.in/gGX6U3GX #ContentEngine #ContentStrategy #ContentMarketing #MarketingStrategy

Scale your impact by 10x or even 100x! With our no-code, AI-powered platform, you can easily personalize account-based marketing for thousands. 🌟 Create engaging experiences on both desktop and mobile, all while seamlessly connecting to tools like Salesforce and Marketo. Dive into our B2B blogs to learn how to scale your ABX campaigns - https://lnkd.in/gAiQss3K #BuyerExperience #B2BMarketing #MarketingStrategy #MarketingResearch #MarketingTools #MarketingPlatform #B2BPlatform #B2BBuyerJourney

If you're not creating powerful, account-based experiences that captivate today's digital-first buyers...wyd? Power up your pipeline with the Folloze + Demandbase integration! Engage the right accounts, deliver spot-on personalized messaging, and make life easier for your sales team with real-time insights and smart prioritization. From intuitive dashboards to dynamic performance metrics, we're here to help you boost revenue and make impactful moves. 💥 Ready to see what this partnership can do for you? Let's grow together! https://lnkd.in/dmxquX_X #BuyerExperience #B2BMarketing #MarketingStrategy #MarketingResearch #MarketingTools #MarketingPlatform #B2BPlatform #B2BBuyerJourney

Say hello to smarter decisions and next-level engagement! 👋🏼 The Impact Dashboard is your secret weapon for transforming activities into detailed insights about buyer behavior. Dive deep into the nitty-gritty of their buying process to make informed choices about what they need next—and when! With Folloze, nurturing your buyers goes beyond the basics. Deliver a personalized, continuous experience with engaging content that keeps them interested throughout their entire journey. It’s not too good to be true! Check out the demo here: https://lnkd.in/eFdmigJ8 #ImpactDashboard #MarketingTools #B2bmarketing #AIStrategy #AIMarketing

Big thanks to 6sense and Jason Zintak for recognizing the hard work our team has put in to create smarter, more connected buyer journeys. Working with the 6sense platform as a full-on GTM team has transformed how we engage with buyers. Hitting goals is great, but doing it while spending less? Game-changing. Ready to share more of what’s working in 2025! #Bettertogether #Techpartners #intentdata #customercentric #B2BMarketing #GTM #ABM

Folloze boards streamline your workflow, saving you what matters most—time.⏰ With everything in one place, creating a new page is faster and easier than building a traditional landing page. No coding, no hassle—just a seamless setup to get your time back. #LandingPage #MarketingTools #MarketingPlatform #StreamlineWorkflow #b2bmarketing #MarketingTools

Exciting news for all ABM professionals! 📣 We’re proud to be a sponsor of the ForgeX Account-Based Innovation Tour on November 12th at Autodesk in San Francisco! Join us for an exclusive one-day event where ABM practitioners will come together to share their expertise, explore innovative research, and gain actionable insights. ✨ Here’s what you’ll gain: 👉 Cutting-edge strategies from ABM experts 👉 Answers to your most pressing ABM GTM questions 👉 Actionable insights to elevate your ABM efforts 🗓️ Date: November 12th 📍 Location: San Francisco 🎟️ Register here: https://lnkd.in/gG_cXqH2 We can’t wait to see you there!

In today’s digital world, using AI-driven tools is a game-changer for B2B marketers aiming to boost their Account-Based Experience (ABX) strategies. Infinite Edge Consulting's journey into AI shows how these tools can speed up content production and enhance storytelling when paired with a solid strategy. Enter the Folloze Impact Dashboard! ✨ This advanced tool reveals buyer behavior at both the account and content levels, helping marketers identify opportunities and improve pipeline health. With the Account Engagement Score, you can predict performance and prioritize actions, creating meaningful buyer journeys. Read the full blog here: https://lnkd.in/e8FGDQAp #AITools #AiMarketing #AIStrategy #MarketingStrategy