Recom

Amazon dominates the ecommerce space, and it's worth asking the question: why? What makes the platform so powerful for brands looking to establish or grow their online sales? In our upcoming blog series "Why Amazon," we explore the features that canny pros like Recom's experts use to grow brands online, from the basics to data and analytics to the new possibilities introduced by AI tools. Check out the first blog now and the final two entries in the coming weeks! #ecommerce #Amazon #Recom 

Fresh off the thrilling success of July's Prime Day event, Recom is busy preparing for the platform's next tentpole retail extravaganza. According to TechRadar, we can count on the next Prime Day hitting just a few weeks away in October. While the exact date is still unknown, you can count on Recom to deliver great results for its partners. #Amazon #PrimeDay #Recom #ecommerce 

What a wonderful capstone to the week. Thank you, Jürgen and the entire Kneipp team!

The time is now to build your brand on Amazon, as Recom Chief Growth Officer Dana Upshaw breaks down in this new article from WWD. Learn how Recom helps brands find a foothold on Amazon through its innovative partnership models and marketplace know-how. #WWD #ecommerce #Amazon #Recom

What could be better than spending time with your beloved pet? How about a few days with the people who make their lives more special? That’s on the agenda next week when Recom hits Superzoo, the tradeshow connecting pet retailers near and far. From Aug. 14-16, Las Vegas, Nev., becomes pet central as brands fill out the show floor. Recom will check out 1,000 product debuts across 1,100 exhibitors while talking to some of the 18,000 pet professionals about growing their brands’ ecommerce sales. Now that’s worth a good tail wag. #ecommerce #Superzoo #PetRetail #Recom

Prime Day 2024 was a roaring success for Recom. Across 1500+ promotions, we charted:  🌟 𝟱𝟱 𝗕𝗲𝘀𝘁 𝗗𝗲𝗮𝗹𝘀  🌟 𝟮𝟭 𝗟𝗶𝗴𝗵𝘁𝗻𝗶𝗻𝗴 𝗗𝗲𝗮𝗹𝘀  🌟 𝟭𝟯𝟴𝟮 𝗣𝗿𝗶𝗺𝗲 𝗘𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝗗𝗲𝗮𝗹𝘀  🌟 𝟲𝟴 𝗧𝗼𝗽 𝗗𝗲𝗮𝗹𝘀  🌟 𝗢𝗻𝗲 𝗣𝗿𝗶𝗺𝗲 𝗗𝗮𝘆 𝗵𝗼𝗺𝗲𝗽𝗮𝗴𝗲 𝗙𝗲𝗮𝘁𝘂𝗿𝗲𝗱 𝗗𝗲𝗮𝗹  🌟 𝟮𝟬𝟭% 𝗶𝗻𝗰𝗿𝗲𝗮𝘀𝗲 𝗶𝗻 𝗬𝗢𝗬 𝘀𝗮𝗹𝗲𝘀 Recom outperformed the market 10 times over — achieving a 𝟭𝟬𝟵% 𝘀𝗮𝗹𝗲𝘀 𝗶𝗻𝗰𝗿𝗲𝗮𝘀𝗲 𝗳𝗿𝗼𝗺 𝗣𝗿𝗶𝗺𝗲 𝗗𝗮𝘆 𝟮𝟬𝟮𝟯. Our strategic promotion recommendations quintupled sales over non-promoted items.      Check out the slides below for the complete breakdown.      These incredible results only stoke our excitement for Prime Day 2025. We look forward to building success stories for more brands than ever.      #PrimeDay2024 #AmazonPrimeDay #Recom

Prime Day 2024 was a roaring success for Recom. Across 1500+ promotions, we charted:  🌟 𝟱𝟱 𝗕𝗲𝘀𝘁 𝗗𝗲𝗮𝗹𝘀  🌟 𝟮𝟭 𝗟𝗶𝗴𝗵𝘁𝗻𝗶𝗻𝗴 𝗗𝗲𝗮𝗹𝘀  🌟 𝟭𝟯𝟴𝟮 𝗣𝗿𝗶𝗺𝗲 𝗘𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝗗𝗲𝗮𝗹𝘀  🌟 𝟲𝟴 𝗧𝗼𝗽 𝗗𝗲𝗮𝗹𝘀  🌟 𝗢𝗻𝗲 𝗣𝗿𝗶𝗺𝗲 𝗗𝗮𝘆 𝗵𝗼𝗺𝗲𝗽𝗮𝗴𝗲 𝗙𝗲𝗮𝘁𝘂𝗿𝗲𝗱 𝗗𝗲𝗮𝗹  🌟 𝟮𝟬𝟭% 𝗶𝗻𝗰𝗿𝗲𝗮𝘀𝗲 𝗶𝗻 𝗬𝗢𝗬 𝘀𝗮𝗹𝗲𝘀 Recom outperformed the market 10 times over — achieving a 𝟭𝟬𝟵% 𝘀𝗮𝗹𝗲𝘀 𝗶𝗻𝗰𝗿𝗲𝗮𝘀𝗲 𝗳𝗿𝗼𝗺 𝗣𝗿𝗶𝗺𝗲 𝗗𝗮𝘆 𝟮𝟬𝟮𝟯. Our strategic promotion recommendations quintupled sales over non-promoted items.      Check out the slides below for the complete breakdown.      These incredible results only stoke our excitement for Prime Day 2025. We look forward to building success stories for more brands than ever.      #PrimeDay2024 #AmazonPrimeDay #Recom

Prime Day is changing how consumers — and Amazon’s retail competitors — think about spending and sales events, as this fascinating analysis from TheStreet explores. Did you know that in 2023, Prime Day generated $12.7 billion in worldwide revenue? That’s a 6.1% increase from 2022, with 70% of sales originating in the U.S. You could almost call it a national holiday — but whether you’re breaking out the decorations or just casually interested in a few good deals, Prime Day has something for everyone. What are you most excited about this year?  #recom #primeday #primeday2024 https://lnkd.in/gB_7qsGP

Amazon Prime Day is almost here! The ecommerce event lands July 16 and 17, and Recom’s checklist is tried and true to maximize sales:  ✅ Pricing and Promotions: Set up Prime Exclusive discounts and Best Deals by event deadlines   ✅ Inventory Validation: Confirm adequate inventory levels and verify stock shipment to Amazon by the event deadline.   ✅ Buy Box Control: Secure the Buy Box by continuously monitoring seller activity, pricing, and taking action against unauthorized sellers. This is crucial at all times, but especially during high-traffic events like Prime Day.   ✅ Advertising Plan: Develop and optimize PPC campaigns and DSP specifically for Prime Day. Create structured spending pivots throughout the month, week, day, and even hourly.   ✅ Storefront and Brand Content: Refresh Amazon Storefront and content (as needed). Highlight Promotions/Deals on Storefront.   ✅ Technical Checks: Resolve listing issues and ensure backend system readiness for Prime Day traffic.   ✅ Contingency Planning: Develop backup plans and establish clear team communication for handling any issues that may arise during Prime Day.   ✅ Real-Time Reporting: Set up real-time reporting to track and analyze Prime Day performance as it happens.  At Recom, our holistic approach ensures continuous success well after Prime Day. We maintain rigorous Buy Box control, for a start. Then we optimize product listings, enhancing titles, descriptions, keywords, images, and A+ content to boost visibility and sales. Additionally, we work with our brand partners to drive traffic to their Amazon listings through a robust off-Amazon marketing strategy that leverages social media, influencers, PR, and email marketing. This comprehensive approach guarantees your brand remains competitive on Prime Day and beyond.  #PrimeDay2024 #Ecommerce #AmazonPrimeDay

Summer is in full swing, and what better place to celebrate than the Outdoor Retailer Summer conference next week in Salt Lake City? Look out for Recom’s friendly faces as we share the latest in the marketplace and learn from retailers. We can’t wait to see what the most respected brands in #OutdoorRetail have to share — and we’re sure to be inspired as we form our own summer plans! #ORSummer