⭐ Congrats to our partners at Wavemaker and Church & Dwight Co., Inc. for their recent win in ADWEEK's Media Plan of the Year Awards, recognizing our virtual Arm & Hammer Mad Science Lab campaign! ⭐ With a total of 6 million stage visits and 820 million unique lab visits to the mini game in #Roblox's Livetopia world, we loved working with you all to bring #STEM learning and the science fair home via an #immersiveworld. https://lnkd.in/eY9_DY9s
The Arm & Hammer Mad Science Lab is back again with another accolade - Adweek Media Plan of the Year! It's an awesome feeling to have our work recognized alongside so many other great campaigns and brands (not to mention our Audible Wavemaker fam). Sharing in the celebration with the incredible teams from Church & Dwight Co., Inc., Super League and VIA. that also played a role in this multi-award-winning campaign! (article link in comments)