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📈 QR codes are here to stay and are revolutionizing DOOH advertising! 🚀 QR code scans reached 26.95 million in 2023—a 433% increase over the past two years and 45% of consumers using them frequently (source: @QRCodeTiger), they offer a seamless way to engage with audiences. We've seen a surge in our clients incorporating QR codes in place-based ads, driving higher interaction rates and conversions. As mobile engagement continues to grow, QR codes provide an easy, direct connection between digital and physical worlds. 📲 Ready to boost your campaign? #QRcodes #DOOH #OOHadvertising #innovation #UBMedia

🚀 𝗗𝗢𝗢𝗛 𝗔𝗱𝘀 𝗗𝗿𝗶𝘃𝗲 𝗔𝗰𝘁𝗶𝗼𝗻: 𝟳𝟲% 𝗼𝗳 𝗩𝗶𝗲𝘄𝗲𝗿𝘀 𝗥𝗲𝘀𝗽𝗼𝗻𝗱! 🚀 At Dolphin Digital OOH Media Digital Out of Home, we're excited to share that a recent study with OAAA and The Harris Poll reveals that a staggering 76% of DOOH viewers take action, whether it’s watching videos, visiting stores, or engaging in word-of-mouth conversations. 𝗪𝗵𝘆 𝗖𝗵𝗼𝗼𝘀𝗲 𝗗𝗢𝗢𝗛? ✴️Seamlessly blend into indoor environments for maximum impact ✴️Drive mobile engagement with 74% of users taking action after exposure ✴️Enjoy a favorable perception from 73% of consumers ✴️With 83.7% of US retail spending occurring in stores, Indoor DOOH activations are pivotal for driving in-person actions. ✴️Exciting innovations like AR and QR codes are enhancing engagement, . In 2024, US ad spend on DOOH is projected to surge by 11.2% to $3.20 billion, with 38% of marketing leaders planning to increase their DOOH investment. Join us in shaping the future of advertising with Dolphin Digital OOH Media Digital Out of Home! Connect with us at sales@dolphin-digital.com www.dolphin-digital.com Our services are available with major SSPs like Broadsign, Place Exchange, Hivestack by Perion, Vistar Media, Magnite & Publica by IAS #DolphinDOOH #OOH #Marketing #Advertising #Innovation

Before you walk through the DOOH, mind the season: Valentine's edition 🥰 Yes, that is a pun on seasonal marketing that leverages DOOH (Digital out-of-home) spaces 🏙 The thing about DOOH campaigns is that they occupy a special space in a consumer's day. Ad placement can feel like a tangible part of someone's day. And while you most certainly will engage your intended audience, their peers will be in proximity...the pool of purchase opportunity literally gets deeper 🙇♂️ And in a world where every third frame is an ad, you want that type of reach and impact. They are dynamic. They are unexpected. They are memorable. It might be an advertising channel that is out of your wheelhouse, but StackAdapt has the tools and data to help you pull it off 🚀 Take a chance on DOOH 😉, it is worth it. #DigitalAdvertising #MarketingChannels #AdPlatform

🏙️ #OutdoorAdvertising is reborn in the digital age, offering advertisers visibility, segmentation, and creativity. 🎯 Companies like Clece OOH, exclusive marketer of advertising spaces in Madrid’s transportation interchanges, lead the innovation in a medium that remains essential in communication strategies. 👉🏼 Read our article about the future prospects of large-format digital screen ads, spectacular marketing, and mixed events. 👁️ https://lnkd.in/eugdtJ5e #AdvertisingInMadrid #AdvertisingInSpain #DigitalSignage #SpectacularMarketing #DOOH #prDOOH #OOH #DigitalBillboards #DigitalScreens #LargeFormatScreens #WhereMadridMoves #AdScreens #AdvertisingSpain

Fortify the potential of walls and transform them into profitable reach with OOH advertising! Discover how this wall wrap banner can help you reach your audience, boost engagement, and ultimately maximize your bottom line. Ready to turn walls into business reach? Let's get started by calling 0758 880 088 now! #ashton #ashtonmedia #advertising #digital #digitalscreen #DOOH

DOOH advertising, using outdoor digital screens strategically, has transformed marketing events and #StreetMarketing. Clece OOH's #UrbanLed circuit in #Madrid is a prime example, with screens on transportation hub facades, reaching millions of unique users monthly. The synergy between #DOOH advertising and events enhances audience engagement, encouraging interaction and virality. Whether it's product sampling, giveaways, tastings or live video recordings, DOOH #advertising amplifies the event's impact. Brand recall is boosted by displaying messages before and after the event, creating a lasting impression. The ultimate goal is to craft memorable experiences, where DOOH advertising and events combine to provide unique, multisensory encounters. In today's competitive #marketing landscape, this approach is key to success. Info: https://lnkd.in/e4kjYEAQ

Explore the advertising landscape in our latest post, comparing Traditional and DOOH advertising with Hype Loop. Discover which approach offers greater reach, engagement, and adaptability. Gain valuable insights into navigating modern consumer engagement strategies. We Hype Loop provide an easy to use platform for Advertising Agencies and SMB's to access prime digital screens in main areas across cities, making impactful Digital OOH advertising accessible to all. Visit: www.thehypeloop.com #digitaloutofhome #advertise #advertising #DOOH #platform #digitalooh #CostEfficient #agencies #SharePost #BrandVisibility #FutureOfAdvertising #brandawareness #primescreens #like #SharePost #traditionaladvertising #targetingtips #engagement

Research by The Harris Poll reveals Digital Out of Home (DOOH) advertising now leads the pack in boosting consumer favorability and action. Three Quarters of Consumers View DOOH Ads Favorably (73%) or Have Recently Taken Action After Seeing a DOOH Ad (76%) Unmatched Engagement:  Unlike traditional media, DOOH captures attention in real-world settings, making messages more impactful and memorable. Action-Oriented Results:  Studies show that consumers are more likely to take action after seeing a DOOH advertisement, from searching for more information to making a purchase. Digital Integration:  DOOH seamlessly integrates with digital strategies, enhancing overall campaign effectiveness through data-driven insights and real-time adjustments. In a world where digital clutter is the norm, DOOH stands out by delivering tangible results and creating meaningful connections with audiences. It's not just the future of advertising; it's the now. Anna Bager | OAAA John Gerzema | The Harris Poll #DOOH #OOH #ProgrammaticAdvertising #AdTech

Target, engage, and convert!🚀 Get exclusive tips to master the art of DOOH advertising with the next episode of #GSWM! Join us as we unlock secrets with industry leaders from VIOOH, Sage+Archer \ Vistar Media, and Broadsign. Find out how to optimize creatives, select effective locations, and integrate digital strategies to make the most of our DOOH campaigns Sam Smith Guillermo Garcia Maruny Diederick Ubels #doohads #doohadvertising #programmaticadvertising #adcampaigns

DOOH and programmatic DOOH advertising capabilities are driving growth and demand in the industry. Thanks to DOOH, brands can now reach their audiences in more meaningful and engaging ways. As the world becomes increasingly digital, DOOH advertising is proving to be a powerful tool for brands looking to connect with consumers in the physical world. Contact us to generate more sales this festive season. #dooh #doohadvertising #outofhomeadvertising #outdooradvertising #oohadvertising