UB Media’s Post

#DOOH - Digital Out-of-Home, is all set to take over the advertising landscape via #DV360 That's right! DV360's programmatic capabilities can also extend to DOOH, allowing you to: 🌟Target your audience in public spaces, such as billboards, bus shelters, and malls 🌟Deliver dynamic, engaging ads that capture attention and drive impact 🌟Measure and optimize your campaigns in real-time, using data and analytics With DOOH via DV360, you can: - Increase brand awareness and reach new heights - Target your audience with precision and personalization - Create unforgettable customer experiences that drive engagement and loyalty - Measure the impact of your campaigns with crystal-clear clarity With DOOH already making waves in the US, this is your queue to approach DOOH this festive season for your brand. 🌟 Take your brand's message to the streets and make a statement with DOOH via DV360! #DOOH #DV360 #ProgrammaticAdvertising #OutdoorAdvertising #BrandMarketing #Google

Traditionally, DOOH advertising has been a complex game. Big budgets, middlemen, and limited control kept smaller businesses on the sidelines. But what if you could target your audience directly, without breaking the bank? That's the power of Hype Loop's innovative DOOH advertising platform. We Hype Loop provide an easy to use platform for Advertising Agencies and SMB's to access prime digital screens in main areas across cities, making impactful Digital OOH advertising accessible to all. How Hype Loop Works? 1. Register & Login 2. Campaign Creation 3. Target Your Audience 4. Upload Creatives 5. Set Your Budget 6. Submit for Review & Launch Don't Hesitate! Get started today! Visit: www.thehypeloop.com #advertising #dooh #marketing #digitalsignage #advertisingagency #digitaladvertising #advertisingdisplay #oohadvertising #digitalOOH #outofhomeadvertising #doohmadeeasy #CostEffective #SMBs #agency #ads #GrowYourBusiness #hypeloop #marketingmadesimple

Unlock Success with The Hype Loop DOOH Advertising Platform Looking to elevate your advertising game and stand out in today's competitive market? Discover The Hype Loop DOOH advertising platform – your gateway to impactful, targeted, and cost-effective advertising solutions. Why Choose The Hype Loop? 1. Cost-effective approach for budget-conscious campaigns. 2. Deliver unskippable ads for maximum viewer engagement. 3. Intuitive and user-friendly platform for seamless navigation. 4. Gain clear insights on campaign performance in real-time. 5. Flexible access to prime digital screens across city hotspots. We Hype Loop provide an easy to use platform for Advertising Agencies and SMB's to access prime digital screens in main areas across cities, making impactful Digital OOH advertising accessible to all. Whether you’re a small business or an established brand, we provide cost-efficient Digital Out-of-Home (DOOH) solutions to effectively reach your target audience. Visit: www.thehypeloop.com #digitaloutofhome #advertise #advertising #DOOH #platform #digitalooh #CostEfficient #agencies #SharePost #BrandVisibility #FutureOfAdvertising #brandawareness #primescreens #dooh #doohtrends #brandinnovation #advertisingtips

Research by The Harris Poll reveals Digital Out of Home (DOOH) advertising now leads the pack in boosting consumer favorability and action. Three Quarters of Consumers View DOOH Ads Favorably (73%) or Have Recently Taken Action After Seeing a DOOH Ad (76%) Unmatched Engagement:  Unlike traditional media, DOOH captures attention in real-world settings, making messages more impactful and memorable. Action-Oriented Results:  Studies show that consumers are more likely to take action after seeing a DOOH advertisement, from searching for more information to making a purchase. Digital Integration:  DOOH seamlessly integrates with digital strategies, enhancing overall campaign effectiveness through data-driven insights and real-time adjustments. In a world where digital clutter is the norm, DOOH stands out by delivering tangible results and creating meaningful connections with audiences. It's not just the future of advertising; it's the now. Anna Bager | OAAA John Gerzema | The Harris Poll #DOOH #OOH #ProgrammaticAdvertising #AdTech

Here's why you need VenuEx #TVOOH to scale your next campaign👇 • Massive scale with 800k+ screens across all 210 DMAs in the US • Attractive CPMs offering high ROI with one-to-many exposure • Maximum contextual relevance with the inclusion of venue data #outofhomemedia #oohadvertising #digitaloutofhome #oohmedia #DOOH #doohadvertising #TVOOH #CTVOOH

Explore the advertising landscape in our latest post, comparing Traditional and DOOH advertising with Hype Loop. Discover which approach offers greater reach, engagement, and adaptability. Gain valuable insights into navigating modern consumer engagement strategies. We Hype Loop provide an easy to use platform for Advertising Agencies and SMB's to access prime digital screens in main areas across cities, making impactful Digital OOH advertising accessible to all. Visit: www.thehypeloop.com #digitaloutofhome #advertise #advertising #DOOH #platform #digitalooh #CostEfficient #agencies #SharePost #BrandVisibility #FutureOfAdvertising #brandawareness #primescreens #like #SharePost #traditionaladvertising #targetingtips #engagement

Programmatic trading is revolutionizing the DOOH industry, but the surge in programmatic adoption doesn't necessarily mean a windfall of new ad revenue (yet). Here's why 👇   There’s a misconception around whether “additional” revenue is actually incremental - newly formed budgets built for purpose - or whether money is simply being redirected from OOH specialists or traditionally traded deals. And there's a few reasons celebrating that kind of shift as a victory of 'incremental revenue' will detriment PDOOH players, and the OOH sector in general: 👉 Buyers will only see results from a PDOOH campaign if the buy is enhanced by it - whether that’s creatively, through precision targeting, integrating with other mediums or activating on triggers 👉Trading ‘simple’ DOOH campaigns (set time, budget, locations, creative) programmatically only serves to increase the cost to buyers with unnecessary tech fees and middle-men 👉 Discounting the merits of static inventory simply because it doesn’t fit into the exciting PDOOH bubble is a detriment to buyers - shifting budgets to digital without quantifying it to keep up with trends won’t bring results    The key here is strategic adoption. Programmatic offers the most benefit to buyers when utilised to its full capacity, and those results are what will capture and drive truly incremental revenue for the OOH sector. 📈💡 #pdooh #dooh #programmaticdooh #ooh #oohadvertising #outofhomeadvertising #outdooradvertising #digitaloutofhome #digitaloutofhomeadvertising #programmatic #prooh #pooh #education #doohx #doohadvertising #digitalmarketing #digitaladvertising

Always wanted to see your brand on an outdoor billboard? 🪧 Now you can. Not only is this high impacting format now more accessible than ever, but you can also ensure that your ads are displayed to the most ideal audiences at the most opportune time. How? Programmatic Digital Out of Home (pDOOH) allows you to target specific geo locations and schedule your ads to ideal times throughout the day. With direct access to DOOH networks such as Ooh!media, QMS and JCDecaux, you can be sure to reach your ideal users wherever they may be, at a time when they're most receptive. Want to target hungry commuters on their way home? With pDOOH, you can! 🍔 Test this high impacting channel and see how it delivers results for your marketing campaigns. #Programmatic #DOOH #HighImpactAds #AudienceReach #DigitalMarketing #SmallBusiness

🚀 Harnessing the Power of Programmatic DOOH: A Game-Changer for Brands In the face of global tech disruptions, brands like Decathlon and KitKat showcased the power of programmatic Digital Out-Of-Home (DOOH) advertising. When a global outage hit, Decathlon encouraged consumers to embrace the outdoors with a clever ad mimicking an error screen, while KitKat Chocolatory playfully urged people to "take a break." These #campaigns highlight the agility and creativity brands can achieve with programmatic #DOOH, turning challenges into opportunities for engagement. 🌟 Takeaway: Embrace tech disruptions to enhance brand visibility and connect authentically with your audience. Contact Flow.City to revolutionize your DOOH campaigns >> flow.city [📸 sourced in MARKETING-INTERACTIVE]

Before you walk through the DOOH, mind the season: Valentine's edition 🥰 Yes, that is a pun on seasonal marketing that leverages DOOH (Digital out-of-home) spaces 🏙 The thing about DOOH campaigns is that they occupy a special space in a consumer's day. Ad placement can feel like a tangible part of someone's day. And while you most certainly will engage your intended audience, their peers will be in proximity...the pool of purchase opportunity literally gets deeper 🙇♂️ And in a world where every third frame is an ad, you want that type of reach and impact. They are dynamic. They are unexpected. They are memorable. It might be an advertising channel that is out of your wheelhouse, but StackAdapt has the tools and data to help you pull it off 🚀 Take a chance on DOOH 😉, it is worth it. #DigitalAdvertising #MarketingChannels #AdPlatform