Namratha K C’s Post

🔥 𝐔𝐧𝐯𝐞𝐢𝐥𝐢𝐧𝐠 𝐭𝐡𝐞 𝐏𝐫𝐢𝐦𝐞 𝐃𝐚𝐲 𝐀𝐝 𝐑𝐞𝐬𝐮𝐥𝐭𝐬 𝐘𝐨𝐮 𝐍𝐞𝐞𝐝 𝐭𝐨 𝐒𝐞𝐞! 🔥 🌟 𝐏𝐫𝐢𝐦𝐞 𝐃𝐚𝐲 𝐀𝐝 𝐂𝐚𝐦𝐩𝐚𝐢𝐠𝐧 𝐈𝐧𝐬𝐢𝐠𝐡𝐭𝐬 𝐀𝐜𝐫𝐨𝐬𝐬 𝐒𝐞𝐥𝐥𝐞𝐫𝐀𝐩𝐩 𝐍𝐞𝐭𝐰𝐨𝐫𝐤 🌟 Our analysis of Prime Day ad campaigns for sellers connected to SellerApp revealed impressive results, highlighting the immense potential of strategic advertising (all numbers are compared with daily averages): 📈 𝐎𝐯𝐞𝐫𝐚𝐥𝐥 𝐒𝐚𝐥𝐞𝐬 𝐏𝐞𝐫𝐟𝐨𝐫𝐦𝐚𝐧𝐜𝐞: 𝟖𝟎% more sales compared to the previous 2 weeks. 𝟓𝟔% more sales compared to last month. 💡 𝐂𝐨𝐧𝐯𝐞𝐫𝐬𝐢𝐨𝐧 𝐑𝐚𝐭𝐞𝐬: Up by 𝟏𝟐% compared to the previous 2 weeks. Up by 𝟕% compared to last month. 💸 𝐃𝐢𝐬𝐜𝐨𝐮𝐧𝐭 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐞𝐬: Discounts increased from 𝟖% early in the month to 𝟏𝟓% on Prime Day. 👀 𝐕𝐢𝐬𝐢𝐛𝐢𝐥𝐢𝐭𝐲 & 𝐄𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭: Visibility surged by 𝟏𝟑𝟕%. Engagement rose by 𝟕𝟎%. 🚀 SellerApp 𝐌𝐚𝐧𝐚𝐠𝐞𝐝 𝐂𝐥𝐢𝐞𝐧𝐭𝐬: Sales skyrocketed by 𝟐𝟐𝟒% compared to the previous 2 weeks. Visibility soared by 𝟓𝟎𝟎%. Engagement increased by 𝟐𝟕𝟓%. 𝐊𝐮𝐝𝐨𝐬 to the entire Customer Success team!!! Despite these gains, we project a 𝟐𝟔% 𝐌𝐨𝐌 𝐝𝐫𝐨𝐩 in total sales, but a 𝟏𝟒% 𝐢𝐧𝐜𝐫𝐞𝐚𝐬𝐞 𝐟𝐨𝐫 𝐒𝐞𝐥𝐥𝐞𝐫𝐀𝐩𝐩-𝐦𝐚𝐧𝐚𝐠𝐞𝐝 𝐚𝐜𝐜𝐨𝐮𝐧𝐭𝐬. Notably, 𝟗𝟒% of Prime Day sales were driven by just 𝟗% of sellers. This then begs the question: 𝐈𝐬 𝐢𝐭 𝐰𝐨𝐫𝐭𝐡 𝐩𝐚𝐫𝐭𝐢𝐜𝐢𝐩𝐚𝐭𝐢𝐧𝐠 𝐢𝐧 𝐏𝐫𝐢𝐦𝐞 𝐃𝐚𝐲? Absolutely! The long-term benefits of enhanced relevance and improved search rankings can't be overlooked. In my personal opinion Sponsored ads on Amazon should be seen as an investment for sustained success. Let's continue to leverage these insights to optimize our strategies and drive future growth! 🚀 #primeday2024 #amazon #sellerapp #amazonads #ecommerce #digitalmarketing #salesstrategy

𝐏𝐫𝐞𝐩𝐚𝐫𝐢𝐧𝐠 𝐟𝐨𝐫 𝐀𝐦𝐚𝐳𝐨𝐧 𝐏𝐫𝐢𝐦𝐞 𝐃𝐚𝐲 𝟐𝟎𝟐𝟒: 𝐘𝐨𝐮𝐫 𝐔𝐥𝐭𝐢𝐦𝐚𝐭𝐞 𝐆𝐮𝐢𝐝𝐞 𝐭𝐨 𝐒𝐮𝐜𝐜𝐞𝐬𝐬 Amazon Prime Day is one of the biggest shopping events of the year, offering unparalleled opportunities for brands to gain visibility and boost sales. In 2023, spending on Prime Day was up 6% from 2022. With Prime Day 2024 expected in mid-July, now is the time to get your brand ready. 𝐊𝐞𝐲 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐞𝐬 𝐟𝐨𝐫 𝐏𝐫𝐢𝐦𝐞 𝐃𝐚𝐲 𝐒𝐮𝐜𝐜𝐞𝐬𝐬: 𝟏. 🛒 𝐏𝐥𝐚𝐧 𝐏𝐫𝐨𝐦𝐨𝐭𝐢𝐨𝐧𝐬 𝐄𝐚𝐫𝐥𝐲: Submit deals by end of April. Finalize Lightning/Best Deals by May 3, 2024. Start early promotions by June 9, 2024. 𝟐. 📦 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐞 𝐈𝐧𝐯𝐞𝐧𝐭𝐨𝐫𝐲 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭: Begin inventory submission by May 13, 2024. Ensure all inventory is checked in by mid-June 2024. Monitor stock levels and adjust in real-time. 𝟑. 📄 𝐄𝐧𝐡𝐚𝐧𝐜𝐞 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐃𝐞𝐭𝐚𝐢𝐥 𝐏𝐚𝐠𝐞𝐬: Finalize creative assets by May 15, 2024. Optimize product content by May 20, 2024. Regularly review and test content. 𝟒. 📈 𝐌𝐚𝐱𝐢𝐦𝐢𝐳𝐞 𝐀𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 𝐑𝐞𝐚𝐜𝐡: Finalize sales funnel strategy by May 10, 2024. Ensure complete ad coverage by May 31, 2024. Continuously optimize campaigns. 𝟓. 🤝 𝐅𝐨𝐬𝐭𝐞𝐫 𝐓𝐞𝐚𝐦 𝐂𝐨𝐥𝐥𝐚𝐛𝐨𝐫𝐚𝐭𝐢𝐨𝐧: Finalize escalation plan by June 20, 2024. Verify deal readiness by June 24, 2024. 𝟔. 🎯 𝐌𝐚𝐢𝐧𝐭𝐚𝐢𝐧 𝐁𝐫𝐚𝐧𝐝 𝐂𝐨𝐧𝐬𝐢𝐬𝐭𝐞𝐧𝐜𝐲: Ensure uniform messaging across platforms. Use Amazon DSP for prospecting and retargeting. 𝟕. 𝐏𝐨𝐬𝐭-𝐏𝐫𝐢𝐦𝐞 𝐃𝐚𝐲 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐞𝐬: Analyze performance and refine strategies. Continue advertising with optimized campaigns. Offer follow-up promotions to clear inventory. 𝐅𝐢𝐧𝐚𝐥 𝐓𝐡𝐨𝐮𝐠𝐡𝐭𝐬 Stay ahead, stay prepared, and make the most of this shopping! #amazonprimeday2024 #primedayprep #brandvisibility #amazonfba #retailsuccess #salesstrategy #amazonadvertisibg #inventorymanagement

Shoppers and sellers, let's join hands to make sure everyone saves and earns well. Get ready for another great Prime Day with amazing deals and opportunities! #Amazonindia #AmazonPrimeDay #PrimeDay2024 #Ecommerce #OnlineShopping #DealsAndSavings #RetailSuccess #ShopSmart #DigitalCommerce #SalesEvent #CustomerSavings #BusinessGrowth #RetailInnovation

🌟 𝐓𝐡𝐞 𝐁𝐞𝐧𝐞𝐟𝐢𝐭𝐬 𝐨𝐟 𝐀𝐦𝐚𝐳𝐨𝐧 𝐏𝐫𝐢𝐦𝐞 𝐃𝐚𝐲 𝐟𝐨𝐫 𝐒𝐞𝐥𝐥𝐞𝐫𝐬 🌟 Hey LinkedIn Community! 🚀 Amazon Prime Day is just around the corner, and it's one of the most exciting times of the year for sellers. As an Amazon PPC Specialist, I've seen firsthand how this event can be a game-changer for businesses. Here are a few key benefits of Amazon Prime Day for sellers: 𝐌𝐚𝐬𝐬𝐢𝐯𝐞 𝐒𝐮𝐫𝐠𝐞 𝐢𝐧 𝐓𝐫𝐚𝐟𝐟𝐢𝐜 📈 Prime Day attracts millions of eager shoppers looking for the best deals. This surge in traffic can significantly boost visibility and sales, even for newer or smaller sellers. 𝐈𝐧𝐜𝐫𝐞𝐚𝐬𝐞𝐝 𝐒𝐚𝐥𝐞𝐬 𝐕𝐨𝐥𝐮𝐦𝐞 💸 With shoppers in a buying frenzy, it's not uncommon to see sales skyrocket during Prime Day. Many sellers report their highest sales volumes of the year during this event. 𝐁𝐫𝐚𝐧𝐝 𝐄𝐱𝐩𝐨𝐬𝐮𝐫𝐞 🔥 Prime Day is a great opportunity to get your products in front of a wider audience. Enhanced brand exposure can lead to increased brand recognition and long-term customer loyalty. 𝐈𝐧𝐯𝐞𝐧𝐭𝐨𝐫𝐲 𝐂𝐥𝐞𝐚𝐫𝐚𝐧𝐜𝐞 🏷️ Have excess inventory? Prime Day is the perfect time to offer deals and clear out stock, making room for new products and improving cash flow. 𝐄𝐧𝐡𝐚𝐧𝐜𝐞𝐝 𝐀𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 𝐎𝐩𝐩𝐨𝐫𝐭𝐮𝐧𝐢𝐭𝐢𝐞𝐬 📢 Amazon offers special advertising options and placements during Prime Day. Leveraging these can amplify your reach and drive even more traffic to your listings. 𝐂𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐀𝐜𝐪𝐮𝐢𝐬𝐢𝐭𝐢𝐨𝐧 👥 Prime Day attracts a diverse range of shoppers, including those who may not usually purchase from you. This is a golden opportunity to acquire new customers and grow your customer base. Let's make this Prime Day the best one yet! 💥

What is the busiest day of the week on Amazon? Adadvance published a report on weekday shopping patterns on Amazon based on 147 million clicks. Details are as follows: Sunday ➡ Highest traffic and lowest average conversion rates. → Shoppers are browsing a lot but do not intend to purchase. → You can consider launching your new products on this day. Monday ➡ The best day overall: the highest traffic and conversion rates. → You should increase your ad campaigns' bids and budgets. Tuesday ➡ Good traffic + conversion. → Shoppers are still looking around and highly intent on purchasing. → You should increase your bids to help secure sales. Wednesday ➡ Good traffic + conversion. Thursday ➡ Declined traffic + average conversion. Friday ➡ Low traffic + good conversion. → Shoppers are more intentional with their purchases and likely know exactly what they want. Saturday ➡ Low traffic + Low conversion rates. → You should cut your bids/budgets due to lower buyer intent. Of course, this data is for reference only. You may get different numbers depending on your category and region. So of course, your strategy will be different. I created an article about Amazon's PPC Dayparting strategy. Check it out here: https://lnkd.in/gsGwTQWK Amazon is a data-driven game. And there is no better way to win that kind of game than to test, test, and test. It will take time, but the results will be worth the effort. Need I say more? If you are a well-established brand on Amazon, send me a "QUALIFY" message. We're having an exclusive program to help you maximize growth with data-driven strategies. #amazon #ecommerce #FBA

Amazon Prime Day 2024 is quickly approaching - are you ready? 🛍️ We've outlined some actionable tips to ensure you're prepped and ready to succeed on Prime Day: ✔ Create demand ✔ Launch ad campaigns early ✔ Focus on brand awareness ✔ Prepare a sufficient ad budget ✔ Keep it going... Dive into these tips on our full blog post ➡ https://lnkd.in/gAjawBKV #AmazonPrimeDay #PrimeDay #eCommerce #AmazonAgency

Prime Day is a prime opportunity for your brand ☀️ But only if you’re primed and ready to go. July 16th-17th, 2024, could be the turning point for your revenue. It takes the right strategy. ✅ Follow this checklist to maximize your success: ☐ Optimize Listings Ensure your listings are conversion-ready with high-quality images, compelling descriptions, and A+ content. Use PickFu to test and optimize elements such as images, titles, descriptions, and pricing. ☐ Adjust Budgets and Bids Increase your advertising budgets and adjust bids to remain competitive against the surge in traffic. Experience shows a good ROI from these adjustments due to increased sales. ☐ Plan Campaigns Early Initiate promotional campaigns at least a month in advance, including setting up coupons and deals. Utilize BidX’s scheduling feature to automate these adjustments based on predetermined events like Prime Day. ☐ Use Analytics for Strategy Analyze previous Prime Day data through BidX to refine your strategy. Focus on successful tactics to optimize your current approach. ☐ Deploy Amazon DSP Use Amazon DSP to extend your reach beyond Amazon, targeting previous visitors with remarketing campaigns to maximize exposure. ☐  Execute on Prime Day Keep a close eye on campaign performance, making necessary adjustments on the fly to leverage emerging opportunities and mitigate any issues. ☐ Post-Prime Day Strategy Analyze the data to gain insights into customer behavior and product performance. This will inform your strategies for future events. ☐ Inventory Management Review inventory levels post-event and plan for timely replenishment to maintain sales momentum. ☐  Engage Customers Remarket to customers who made purchases. Request reviews and offer incentives to encourage repeat business and enhance customer loyalty. By implementing these concise strategies and leveraging BidX tools, you’re poised to maximize your success on one of Amazon’s largest annual sales events 😎 BidX - Scale Marketplace Ads #PrimeDay2024 #AmazonPPC #AmazonDSP #AmazonSellers

Amazon Prime Day is almost here! The ecommerce event lands July 16 and 17, and Recom’s checklist is tried and true to maximize sales:  ✅ Pricing and Promotions: Set up Prime Exclusive discounts and Best Deals by event deadlines   ✅ Inventory Validation: Confirm adequate inventory levels and verify stock shipment to Amazon by the event deadline.   ✅ Buy Box Control: Secure the Buy Box by continuously monitoring seller activity, pricing, and taking action against unauthorized sellers. This is crucial at all times, but especially during high-traffic events like Prime Day.   ✅ Advertising Plan: Develop and optimize PPC campaigns and DSP specifically for Prime Day. Create structured spending pivots throughout the month, week, day, and even hourly.   ✅ Storefront and Brand Content: Refresh Amazon Storefront and content (as needed). Highlight Promotions/Deals on Storefront.   ✅ Technical Checks: Resolve listing issues and ensure backend system readiness for Prime Day traffic.   ✅ Contingency Planning: Develop backup plans and establish clear team communication for handling any issues that may arise during Prime Day.   ✅ Real-Time Reporting: Set up real-time reporting to track and analyze Prime Day performance as it happens.  At Recom, our holistic approach ensures continuous success well after Prime Day. We maintain rigorous Buy Box control, for a start. Then we optimize product listings, enhancing titles, descriptions, keywords, images, and A+ content to boost visibility and sales. Additionally, we work with our brand partners to drive traffic to their Amazon listings through a robust off-Amazon marketing strategy that leverages social media, influencers, PR, and email marketing. This comprehensive approach guarantees your brand remains competitive on Prime Day and beyond.  #PrimeDay2024 #Ecommerce #AmazonPrimeDay

🛒 Preparing for Amazon Prime Day: A Comprehensive Guide Stage 1: Before Prime Day 🔹 Inventory Check: Ensure you have enough stock to meet increased demand. 🔹 Data Analysis: Review historical data and previous Prime Day performances. 🔹 Optimize Listings: Enhance your product listings and A+ content. 🔹 Custom Images: Add personalized images to Sponsored Brand (SB) campaigns. 7-14 days before Prime Day customers start preparing and “building their baskets”, which leads to higher impressions and clicks but lower conversion rates (CVR). 🔹 If your goal is awareness, boost your budgets and bids. 🔹 If your goal is sales, decrease your budgets and bids. 2-3 days before Prime Day 🔹 Increase bids on search terms with high click-through rates (CTR) and CVR. 🔹 Launch Sponsored Product (top of search) campaigns targeting 1-2 keywords with high bids to improve your rankings. 🔹 Utilize up-and-down bidding strategy and campaign modifiers. Stage 2: Prime Day 🔹 Monitor and adjust your budget. 🔹 Set automatic budget rules to increase your campaign budgets based on selected parameters. Stage 3: Post-Prime Day (One Week After) 🔹 Sales may remain high, so launch Views Remarketing campaigns to sustain momentum. Proper preparation for Amazon Prime Day can significantly enhance your sales and brand awareness. Follow these stages to ensure a successful event and maximize your results. #AmazonPPC #Ecommerce #DigitalMarketing #Trends2024 #Advertising #PPC #AmazonSellers #EcommerceGrowth #PrimeDay

Do you want to skyrocket your sales this Amazon Prime Day? Don’t miss out! 🌟🚀 As Amazon Prime Day approaches, here are key tips to prepare: 👉 20-21 July 2024 (In India) 👉 16-17 July (In US) ✨ Offer Deals and Promotions 📦 Stock Up 💲 Price Smartly 👁️ Boost Visibility 📱 Use Social Media 📝 Optimize Listings 🌟 Customer Engagement 📊 Analyze Performance 🔄 Plan for Returns 📈 Sponsored Display Campaigns 💬 Drop a comment if you found these tips helpful, and follow Kunal Agarwal for more insights and strategies! 🚀 #AmazonPrimeDay #Ecommerce #Sales #BusinessGrowth #PrimeDayPrep #CustomerEngagement #ProductVisibility #SocialMediaMarketing #SponsoredDisplay