E-commerce by NielsenIQ

🎯 Unlock eCommerce Success with retail media in 2024 Join us for an exclusive event that dives into the data, strategies, and trends shaping the digital marketplace. Discover how retail media is transforming the digital shopping journey and how your brand can capitalize on this rapidly growing channel. 📍 Location: New York City 📅 Date: November 7th, 2024 🕒 Time: 9 AM – 1 PM Don’t miss the chance to network with industry experts and peers, and walk away with actionable strategies to power your digital growth in 2024! https://lnkd.in/gQ62Ud8B

📣 Calling all New Yorkers... Are you ready to take your eCommerce strategy to the next level? This exclusive event brings together eCommerce professionals to explore cutting-edge insights, emerging trends, and actionable strategies to unlock growth in a rapidly evolving digital marketplace. Get ready to network with top experts and discover how data-driven insights can transform your approach to eCommerce. 📍 Location: New York City 📅 Date: November 7th, 2024 🕒 Time: 9 AM – 1 PM Spaces are limited—don’t miss out! https://lnkd.in/dS3hbnqW

🛒 Among specialized marketplaces, 2nd hand platforms are steadily gaining ground. But did you know that the popularity of 2nd hand fashion varies significantly across Europe? 📈 If you want to dive deeper into these trends and uncover more regional insights, don’t miss our latest on-demand webinar ‘State of E-commerce in Europe 2024’. 👉 Watch now to stay ahead of the curve: https://lnkd.in/etg77y6X #Ecommerce

🌟 Price, promotions, and convenience are key factors for APAC consumers. How can your brand align with these preferences and stand out in the crowded e-commerce space? Our article provides in-depth analysis and practical strategies. Get the full scoop here: https://lnkd.in/gzFzE5GU

🚨 From optimizing product content to leveraging retail media, discover how to enhance your online presence and drive sales in the competitive APAC market. Our article offers essential strategies for mastering the digital shelf. Read the full article for expert insights 👉 https://lnkd.in/gSMnfG4W

Did you know 1 in 3 online purchases in Spain are made on Alibaba, Shein, or Temu? Our ‘State of E-commerce in Europe 2024’ webinar dived deep into the volume and value share of the leading Chinese platforms in Europe. 🔗 Watch it on-demand to stay ahead of the curve: https://lnkd.in/etg77y6X #Ecommerce

👀 APAC's diverse markets offer unique opportunities and challenges for FMCG brands. From rising social commerce to the importance of personalization, our article explores how to thrive in this dynamic landscape. 🌟 Explore how you can optimize your digital shelf strategy 👉 https://lnkd.in/g39cTVGy

Last Friday, we hosted the XIV edition of the Digital Advisory Council in Milan – a pivotal event that brought together leading e-commerce professionals from the FMCG and T&D sectors. It was an exciting opportunity to explore the latest trends shaping the industry and discuss the future of e-commerce. Here are some key takeaways from the event: 🚀 What once felt distant is now right here. Platforms like TikTok, and the growing presence of Shein and Temu, are no longer confined to other markets—they're actively reshaping our own. 🌍 E-commerce is not a one-size-fits-all model. It’s constantly evolving, with a landscape that includes pure players, bricks-and-clicks, social commerce, quick commerce, and the rise of discount e-commerce. The need for data-driven decisions becomes more crucial than ever. 🤝 Collaboration is key. Breaking down barriers and leading the change together ensures that we shape the future of e-commerce, rather than being caught off guard by it. A big thank you to everyone who attended, and special appreciation to our guest speakers for their invaluable insights and inspiring conversations! #NIQDigitalAdvisoryCouncil

The e-commerce landscape in Asia Pacific is set for unprecedented growth, with FMCG sales projected to soar to 30% by 2030. Discover strategies to stand out on the digital shelf and capture market share in this competitive arena. 📈 🔍 Dive into our latest article for key insights and actionable tips 👉 https://lnkd.in/gCzSdcgb

Elevating L’Oréal’s E-commerce strategy with NielsenIQ Ecommerce Solutions ✨ We are proud to collaborate with L'Oréal Consumer Products Division to revolutionize their e-commerce approach. With NielsenIQ Ecommerce Solutions, L'Oréal has not only identified key market trends and optimized their global campaigns, but they have gained a more in-depth understanding of their consumer behaviors. Discover how our partnership enabled L'Oréal to: 🔥 Understand the e-commerce landscape: L'Oréal has gained a comprehensive view of the e-commerce market, which allow them to navigate complex dynamics and make confident, data-driven decisions. ⚡️ Identify major trends: L'Oréal has refined their global campaigns by detecting significant trends across various markets, helping them stay ahead of the competition. 🧑💻 Understand consumer behaviors: Our solution has enabled L'Oréal to pinpoint their true competitors and analyze brand portfolios more accurately, giving them deeper insights into consumer preferences. Want to know how we helped a global brand achieve these results? Watch the full testimonial here: https://lnkd.in/g8jZjqTQ Thank you Emilia Simonin (Global Market & Business Intelligence Director L'Oréal Consumer Products Division), for this wonderful testimonial 🙌 #Ecommerce #Innovation #DataAnalytics #DigitalMarketing #Retail #ConsumerInsights #SuccessStory