E-commerce by NielsenIQ

E-commerce by NielsenIQ

Information Services

Chicago, Illinois 2,585 followers

Power your eCommerce strategy

About us

Understanding the trends shaping the e-commerce industry is critical for survival. Future-proof your business with NielsenIQ e-commerce solutions and insights to:  - Understand competitors’ and your performance on and offline - Optimize digital shelf performance - Drive effective marketing, promotion, and distribution strategy - Predict future trends to build forward looking strategies - Explore new cross border opportunities - Navigate e-commerce metrics

Industry
Information Services
Company size
10,001+ employees
Headquarters
Chicago, Illinois

Updates

  • View organization page for E-commerce by NielsenIQ, graphic

    2,585 followers

    🎯 Unlock eCommerce Success with retail media in 2024 Join us for an exclusive event that dives into the data, strategies, and trends shaping the digital marketplace. Discover how retail media is transforming the digital shopping journey and how your brand can capitalize on this rapidly growing channel. 📍 Location: New York City 📅 Date: November 7th, 2024 🕒 Time: 9 AM – 1 PM Don’t miss the chance to network with industry experts and peers, and walk away with actionable strategies to power your digital growth in 2024! https://lnkd.in/gQ62Ud8B

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  • View organization page for E-commerce by NielsenIQ, graphic

    2,585 followers

    📣 Calling all New Yorkers... Are you ready to take your eCommerce strategy to the next level? This exclusive event brings together eCommerce professionals to explore cutting-edge insights, emerging trends, and actionable strategies to unlock growth in a rapidly evolving digital marketplace. Get ready to network with top experts and discover how data-driven insights can transform your approach to eCommerce. 📍 Location: New York City 📅 Date: November 7th, 2024 🕒 Time: 9 AM – 1 PM Spaces are limited—don’t miss out! https://lnkd.in/dS3hbnqW

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  • View organization page for E-commerce by NielsenIQ, graphic

    2,585 followers

    🛒 Among specialized marketplaces, 2nd hand platforms are steadily gaining ground. But did you know that the popularity of 2nd hand fashion varies significantly across Europe? 📈 If you want to dive deeper into these trends and uncover more regional insights, don’t miss our latest on-demand webinar ‘State of E-commerce in Europe 2024’. 👉 Watch now to stay ahead of the curve: https://lnkd.in/etg77y6X #Ecommerce

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  • View organization page for E-commerce by NielsenIQ, graphic

    2,585 followers

    Last Friday, we hosted the XIV edition of the Digital Advisory Council in Milan – a pivotal event that brought together leading e-commerce professionals from the FMCG and T&D sectors. It was an exciting opportunity to explore the latest trends shaping the industry and discuss the future of e-commerce. Here are some key takeaways from the event: 🚀 What once felt distant is now right here. Platforms like TikTok, and the growing presence of Shein and Temu, are no longer confined to other markets—they're actively reshaping our own. 🌍 E-commerce is not a one-size-fits-all model. It’s constantly evolving, with a landscape that includes pure players, bricks-and-clicks, social commerce, quick commerce, and the rise of discount e-commerce. The need for data-driven decisions becomes more crucial than ever. 🤝 Collaboration is key. Breaking down barriers and leading the change together ensures that we shape the future of e-commerce, rather than being caught off guard by it. A big thank you to everyone who attended, and special appreciation to our guest speakers for their invaluable insights and inspiring conversations! #NIQDigitalAdvisoryCouncil

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  • View organization page for E-commerce by NielsenIQ, graphic

    2,585 followers

    Elevating L’Oréal’s E-commerce strategy with NielsenIQ Ecommerce Solutions ✨ We are proud to collaborate with L'Oréal Consumer Products Division to revolutionize their e-commerce approach. With NielsenIQ Ecommerce Solutions, L'Oréal has not only identified key market trends and optimized their global campaigns, but they have gained a more in-depth understanding of their consumer behaviors. Discover how our partnership enabled L'Oréal to: 🔥 Understand the e-commerce landscape: L'Oréal has gained a comprehensive view of the e-commerce market, which allow them to navigate complex dynamics and make confident, data-driven decisions. ⚡️ Identify major trends: L'Oréal has refined their global campaigns by detecting significant trends across various markets, helping them stay ahead of the competition. 🧑💻 Understand consumer behaviors: Our solution has enabled L'Oréal to pinpoint their true competitors and analyze brand portfolios more accurately, giving them deeper insights into consumer preferences. Want to know how we helped a global brand achieve these results? Watch the full testimonial here: https://lnkd.in/g8jZjqTQ Thank you Emilia Simonin (Global Market & Business Intelligence Director L'Oréal Consumer Products Division), for this wonderful testimonial 🙌 #Ecommerce #Innovation #DataAnalytics #DigitalMarketing #Retail #ConsumerInsights #SuccessStory

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