Sporting Insights

Crucial to the success of the summit is the support of our sponsors, many of whom have backed the event for multiple years. All of them make vital contributions and recognise the value of being involved in the leading conference for senior outdoor industry executives. We thank all of this year’s summit sponsors and media partners - GORE-TEX Brand, YKK, Bleckmann, EXPED, Outdooractive, IWA OutdoorClassics, Outdoor Trade Show (OTS), Sporting Insights, EDM Publications, Outdoori and Suston. Find out more about the summit and book your place at https://lnkd.in/eeBGPd6t. #outdoors #outdoorindustry #collaboration #EOS2024

Last week I had the pleasure of talking about the incredible platform we have built for the Outdoor Industry, how we have developed it and the value retailers and brands can get from the data. This is a much more technical talk than I am comfortable with but if you’re in the Outdoor Industry and you’d like to know more about how OMIS can help your business then please reach out for a chat. #data #retailanalytics #marketintelligence Sporting Insights Slalom Amazon Web Services (AWS)

Really exciting times at Sporting Insights with our Market Intelligence Service growing and delivering real data and insights to the Outdoor industry now being showcased by Amazon Web Services (AWS) on Twitch. This discussion will focus on how we've worked with Slalom to develop the platform and build the dashboard for the industry to access relevant data. Join us for the live stream on 28/08/24 at 3pm, and for a more in depth demonstration of the platform and how it can help your business please reach out to me or Richard Payne. #MarketIntelligence #RetailAnalytics #Data #OutdoorRetail

It's been a brilliant week in St Andrews for the AIG Women's Open, full of fabulous meetings, inspiring storylines, and extraordinary golf.

⚡ Don't miss The Let's Talk About Data Twitch Show on Wednesday, August 28th at 4PM CET | 10AM EDT | 7AM PDT on twitch.tv/aws ! ⚡   Learn how Sporting Insights and Slalom built a Market-Intelligence-as-a-Service 📊 📈 solution using AWS to help retailers and brands stay competitive in a rapidly evolving market. In this session, you will discover how they created a scalable data pipeline to turn raw data into actionable insights, and built interactive dashboards with Amazon QuickSight to track market share, spot trends, and plan for growth with data-driven confidence.   👉🏽 Join me on twitch.tv/aws next week and hear from guests Robert Cobain and Adam Saville !   #AWS #Twitch #MarketIntelligence #DataAnalytics #RetailTech #Slalom #SportingInsights #QuickSight Tony Mullen Prasad Matkar Ibrahim Emara Mai-Linh Le

Don't miss Richard's keynote if you're attending this year's European Outdoor Summit.

🎙 The latest episode of the GCMA Insights PODCAST went live last week, featuring a thought-provoking discussion on a revealing piece of research into the golf industry workforce. A recent survey was carried out by Sporting Insights on the state of the golf industry workforce. The survey, commissioned and supported by the GCMA, The R&A, British & International Golf Greenkeepers Association, England Golf, Wales Golf, Golf Ireland and Scottish Golf, provides a valuable insight and measure into the health of the workforce across multiple areas. This information is key to employers, golfing bodies and employees alike, and John Bushell and Erica H. talk us through the key findings from the report, with the assistance of The R&A’s Kevin Barker, the GCMA’s Tom Brooke, and BIGGA’s Jim Croxton. Listen now - https://lnkd.in/e2Vq6n6y

Unsettled weather and England's run to the Euros final combined to cause a drop in rounds played in Great Britain in Q2. Read on for John Bushell's analysis and key findings. https://lnkd.in/ec58VW3b

As part of The R&A Women in Golf Leadership Development Programme, we are excited to share an important new study about gender representation in golf. We welcome and encourage views from golf industry personnel of all genders. To take the survey, please click the link in comments. Sarah Goward (née Cusition)

Troon presented unique challenges for players trying to pick the right clubs and flight the ball on or under the multiple club crosswinds barrelling through the course. A third of the field chose to tackle the Open with driver, 1 fairway wood, 1 utility iron, a 4-9 iron set, and four wedges. If you're interested in finding out what's in the bag all year round on the DP World Tour, plus close up shots of the players' clubs, check out our Instagram (@sms_on_tour) and join our sixty thousand followers. John Whyte