LeadMagic

Spoke to a company today about testing outbound and they said we were too expensive of which I agreed. They get all customers via referrals today and don't have any other marketing channel working. If you want to test outbound before investing in professional help you can absolutely do a ton of great tests without breaking the bank. You'll just need an email infrastructure to send from, a way to build lists and a framework for copywriting. 1) If you want to use Smartlead for sending, use Hypertide.io to set up inboxes (they have been a life saver lately). If you want to use Instantly.ai, they have a done for you setup right in the app. 2) Use a tool that you can get free trials on really quickly like Clay or Wiza to build lists, get more emails with Prospeo, Icypeas, or LeadMagic 3) Test your offer with some best practices in copywriting. - Clear offer - Emails under 75 words. Under 50 is better - Try to group your list by something they all have in common so you don't need AI and can be broadly relevant. Lavender 💜 for those that are really just getting started has great resources and the team posts great things as well. Super easy to just test outbound before you need to think about going crazy and scaling. And if you've read this post this far, we are even working on a way to launch campaigns for people just from a website input. The workflow end to end is done but I need to do more testing before we make it public. Pretty soon we might even be able to launch campaigns for people for free and do their initial testing for them. I'll post more when it's ready. It's already proven to generate leads just from a website input but I don't think it's ready for anyone to just fill out a form. I think we need to build it's own case studies for it/improve it before people use it and then feel disappointed that it might fail them. Anyway, thanks for reading. Check out this video on how we think about testing offers for our customers if you need some guidance on campaign strategy. https://lnkd.in/efD6rYBg

Many B2B service providers struggle with low response rates. But the problem usually isn’t their offering. It’s their targeting and delivery. Here’s how to solve it: 1. Targeting: Use data enrichment tools like Clay or Leadmagic to get specific about who you're reaching out to—no more spraying and praying. 2. Email Setup: Properly warming up and verifying email accounts increases deliverability, ensuring messages land in the right place—inbox, not spam.

𝗧𝗵𝗲𝗿𝗲 𝗮𝗿𝗲 1000’𝘀 𝗼𝗳 𝘀𝗮𝗹𝗲𝘀 𝗧𝗲𝗰𝗵 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺𝘀 𝗶𝗻 2024. 𝗛𝗲𝗿𝗲 𝗶𝘀 𝘄𝗵𝗮𝘁 𝘆𝗼𝘂 𝗻𝗲𝗲𝗱…. 1️. 𝗕2𝗕 𝗱𝗮𝘁𝗮𝗯𝗮𝘀𝗲 𝘆𝗼𝘂 𝘄𝗮𝗻𝘁? Relying on just one tool is outdated. Data is more important, so start by focusing deeply on that. Technology - BuiltWith Corporate - Apollo.io/sales navigator Local Busines - Serper 2. 𝗘𝗺𝗮𝗶𝗹 𝗲𝗻𝗿𝗶𝗰𝗵𝗺𝗲𝗻𝘁 𝘁𝗼𝗼𝗹𝘀: Once you collect your data, you want to enrich the emails and information: More accuracy for finding emails - Prospeo / Findymail / LeadMagic If you don't want to purchase more subscriptions -BetterContact 3. 𝗘𝗺𝗮𝗶𝗹 𝗜𝗻𝗳𝗿𝗮𝘀𝘁𝗿𝘂𝗰𝘁𝘂𝗿𝗲 Email infrastructure is crucial because even if you create a great offer if people don't see it, it's wasted. You have three great options, and I recommend using all of them with a 40-40-20% split. Public infrastructure - Google / Microsoft Private infrastructure - Mailreef 4. 𝗦𝗮𝗹𝗲𝘀 𝗰𝗼𝗻𝘃𝗲𝗿𝘀𝗮𝘁𝗶𝗼𝗻 𝗧𝗼𝗼𝗹𝘀: The sending tool is also important for deliverability and managing conversations with your leads. Do you want to play with API - Smartlead All in one (Leads, Verification, Sending) - Instantly.ai Specific for LinkedIn outreach -HeyReach Multi-channel outreach - La Growth Machine 5. 𝗟𝗲𝗮𝗱 𝗺𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁: Track your lead stages using a CRM (Customer Relationship Management) system. Without it, nothing will happen. Are you looking for a next-gen CRM? - folk Do you want to integrate more tools with your CRM? - HubSpot 6. 𝗡𝗲𝘄 𝗔𝗜 𝗧𝗼𝗼𝗹𝘀: In 2024, there are more sales AI tools available for various purposes. Here’s what I use most … Want to build more trust with your prospects? Try sending video outreach. - Reply.io Want to send relevant emails to your prospects - Clay Do you want to create your own AI agent? - Relevance AI Do you want to reach out to your website visitors for free? - Vector 𝗪𝗵𝗮𝘁 𝗶𝘀 𝘆𝗼𝘂𝗿 𝗳𝗮𝘃𝗼𝗿𝗶𝘁𝗲 𝘁𝗼𝗼𝗹 𝗶𝗻 𝘁𝗵𝗶𝘀 𝗹𝗶𝘀𝘁? 𝘄𝗵𝘆?

Before: Spend $600K, hire 10 BDRS, throw sh*t at the wall and see what sticks. Now 👇 Most Sales teams don’t realize this, but they are just... ↳ one Clay table away ↳ one LeadMagic email away ↳ one Instantly.ai Campaign away ↳ one Make automation away From modernizing their entire GTM playbook. Hire 1 Clay agency ( or contractor) Subscribe to the tools above. Grow. What did I miss?

When I say this... I truly believe it... Clay's Waterfall Enrichment will become everyone's Email Finder/Mobile Finder. Their commitment to quality is unmatched. For those of you who don't know... Clay & 🦾Eric Nowoslawski (Growth Engine X) have been analyzing all of the Email Finders in their platform to determine who has the best results. They've also done this on the Mobile Finder as well with 🤖 Jacob Tuwiner. The contest has some of the best ones on the market like LeadMagic, Prospeo, Findymail, Dropcontact etc.. Here's what I love about this contest: 1) Big Providers (or Business Gurus) will tell you... avoid the Waterfall. It will race you to ZERO. I COMPLETELY disagree with this statement because of one thing that 🏍benyamin ‎talked about two weeks ago. "Clay eyes." They're missing the market momentum of these platforms and it's obvious they're running away from this strategy or trying to build their own systems like this. 2) It's based on Positive Replies which people received so you know the emails are real. It's not based on some of the fake catch-all finders we're learning about where they mark everything they can here "valid". 3) It deeply analyzes the exact results and is fair because price cost are also taken into account. 4) While everyone running Big SaaS Annual Lock-In Systems. TAKEAWAYS 1) Waterfall methodology is the only way you should be doing data enrichment today. It works, because of science and math. Most people hate math so they doubt it. The water is warm 2) Do your OWN Waterfall Analysis of all your Data Providers especially for Mobile and Email Finder. Hold them accountable, not just once but overtime. The real sneaky ones become less accurate overtime and can really blow up your GTM. 3) Accurate data fuels your business and the quality, accuracy, price change daily if you aren't watching this your Sales Team could be using only bad data and ruining your entire GTM. I would happy to be in the Top 5 because I've tested the competition and I predict it will be PDL, Prospeo and Findymail in their as well. Stay flexible. Any predictions on who might win this? What's your waterfall?

The tech stack that runs our 7-figure outbound agency: 1️⃣ Content LinkedIn is our top place for inbound leads. I use Canva to create my carousels and Taplio for post ideas (it’s also great for scheduling and analytics). We’re now expanding to YouTube (using Tella to record) and started writing bi-weekly articles for SEO (that Surfer helps optimize). Our weekly newsletter goes out every Wednesday through beehiiv. 2️⃣ Outbound I use RB2B (coldiq.com/tools/rb2b) to identify my website visitors. Depending on the page they were on and their firmographics profile, you can - [1] send them automated emails with Instantly: coldiq.com/tools/instantly - [2] connect with them on LinkedIn via HeyReach: coldiq.com/tools/heyreach - [3] do both these things (+ voice notes!) with lemlist: coldiq.com/tools/lemlist Depending on clients’ requirements & preferences, we use: - data platforms such as Prospeo, FullEnrich (ai.coldiq.com/fullenrich), LeadMagic & Clay (coldiq.com/tools/clay) - ai models (OpenAI’s ChatGPT, Anthropic’s Claude) to research our prospects & personalize our emails. - sending engagement platforms such as Instantly (best for all-in-one emailing) or lemlist (best at multichannel outreach) - a custom deliverability infrastructure that’s usually a mix of Outlook & Gmail inboxes (this can be facilitated through Instantly’s new deliverability infrastructure. Seems that Lemlist is following suit there, too 👀) 3️⃣ Agency Management We use Airtable as our Agency Operation System and a mix of n8n & Make for internal automation. We usually map these out on Puzzle for a high-level overview of our processes. Most of our meetings are on Google, and the team communicates via Slack (exception being Alex Vacca calling me on WhatsApp when he feels I didn’t reply fast enough 😆). 4️⃣ Sales Most deals we close are booked through our Hubspot calendar on our Webflow website. We use Attention (coldiq.com/tools/attention) to record meetings & take notes, and send proposals with Qwilr. Once the deal closes, we send the contract through PandaDoc and accept most payments via Stripe, which are deposited into our Mercury account. P.S: We launched an accelerator program in which we teach exactly how we currently run campaigns for 45+ b2b companies. 👉 More info right here: ai.coldiq.com/accelerator (https://lnkd.in/ef7hCuzw)

How we're taking this B2B SaaS client to $100K MRR in 12 months ... with cold outbound. Whey they do: Their AI listens to calls and delivers actionable insights on deal risks and next best steps. Then it auto-updates the CRM, creates a follow-up email and coaches the sales rep how close the deal faster … … without managers having to listen to a single call. How our process looks: 1. Scope TAMs: Target industries like tech, insurance, etc. [HUGE TAMs] 2. Must have minimum > 10 sales or CS people 3. 5-step email verification waterfall in Clay, starting with LeadMagic 4. Push data to AI email Instantly.ai campaigns with client's top 5 value props 5. Book practical 1:1 workshop on how to use AI to close more pipeline *Their "workshop" is basically a value-filled demo that shows sales leaders how AI can be used to sell more without endless coaching. Is it working? ... watch the video from Traq.ai founder Adam Rubenstein to find out. 👇 - - - - - - - - - - - - - - - - - - - - - Want more content like this? Like or comment and I'll keep it coming.

The Little Known Data Provider We Use To Verify Contact Info From The Big Databases Nothing worse than paying deep five or even six figures for a contact info database only to find out the job isn't done. A lot of the data is missing. The emails aren't validated or the data is stale. You thought you had the job done but you've really bought a starting point. We have one go - to provider when we need to clean up a data set. If you're not using LeadMagic you're doing yourself a great disservice. Email validation - cheapest and most accurate on the market Email Finder - If it exists, they find it What about Mobile Numbers? That too...and really inexpensive Yeah but what about open jobs data? Or how much a company is spending on Google ads? (a great leading indicator for the health of the business) ✅✅ It doesn't hurt that the founder is a great dude. If you're not following Jesse Ouellette and you're running an outbound program...get your s*@% together.

🌟 𝐄𝐱𝐜𝐢𝐭𝐢𝐧𝐠 𝐍𝐞𝐰𝐬! 🌟 I'm thrilled to share that I've become a 🏅 Clay 𝐂𝐞𝐫𝐭𝐢𝐟𝐢𝐞𝐝 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐄𝐱𝐩𝐞𝐫𝐭! 🏅 🎉 This certification recognizes vetted freelancers and agencies who specialize in Clay implementation and broader Go-to-Market (GTM) services. Over the years, I've transitioned from IT architecture to Revenue Operations, moving from Software Architecture to orchestrating platforms like Salesforce and HubSpot. My focus now is on solving business challenges with technology, automation, and integrations, presenting not just as an IT engineer but also as a Business Revenue Operations partner Clay is powerful tool that orchestrates, models, and moves data across platforms, enriching your entire data model. If you additionally know how to code, interpret and execute APIs through HTTP request, Webhooks, collections, and javascript, Clay become an even more powerful tool you will love to have in your tech-stack. It can be combined with tools like your Salesforce or HubSpot CRM , ChatGPT, Smartlead, LeadMagic, Trigify.io, HeyReach, Crunchbase, Apollo.io, Harmonic, Ocean.io, Zapier, Make, Slack, among others, helping with driving incredible revenue results. Whether it's lead generation, inbound/outbound marketing, or data enrichment—these tools together can run solid digital businesses.

9 year olds cold calling isn't impressive 9 year olds shouldn't be cold calling They should be: Programming RSS feeds into Clay to watch buying/intent triggers Scraping websites using from the article using ZenRows Qualifying the companies referenced in the article with OpenAI to see if they are ICP Writing a unique, personalized message with Anthropic Get email addresses for relevant contacts with LeadMagic And sending using Smartlead Then I will be impressed Until then Get those kids off the phones And back into a programmatic SEO course from Udemy