"Our goal is to 'outcare the competition,'" says marguerite mariscal of Momofuku. "I think for people that work in hospitality and food, caring is such a huge piece of it. Whether you're taking care of people because you're feeding them, you're waiting on them, or you're providing ingredients they use at home...you really have to care about the product itself and what you're selling and the people that are receiving it." Momofuku has quickly become a household name as the brand expands its distribution across the US. This growth has been fueled by many things--the talent of their team, the experience from their restaurants, even consumer insights from Highlight's in-home usage testing!--but the drive they have to care for people through food is the mission that keeps the brand expanding to grocery shelves everywhere. Read more about Marguerite's and Momofuku's journey in our latest spotlight: https://lnkd.in/egbmTsNN
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Mama, Wife, Friend, LinkedIn Influencer. Advocate for Laughing - Helping foodservice brands scale their presence and sales within distribution.
Food distribution has three main stakeholders in my opinion and they all work together to keep our ecosystem thriving. Each of these stakeholders have different needs and expectations. If you've found yourself scratching your head on how to grow your presence and make the right connections within foodservice distribution, you are not alone. Navigating this quickly changing distribution landscape with digital, consolidation and continued challenges at the operator level can lead to frustration. After spending time connecting top chefs with premium brands at some of the fastest growing independent distribution companies, I've seen brands of every shape and size enter the arena with various results. I understand the needs of the distributor partner while realizing how to connect the dots with end users in the fast paced world we live in today. Our team can help you realize where the sweet spot is. We are not Ozympic for Brands, there are no shortcuts or get rich quick schemes. We do paint a realistic picture, work to build up your brand and make the right connections for you. Sound intriguing? It would be great to connect and hear your story and share ours!
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Unlocking Success in the Food & Beverage Industry: Ingredients, Brands, Packaging, and Positioning in focus. On September 8th, 2023, industry leaders converged to dissect the recipe for creating winning products. Featuring our Head of New Product Development, Ms. Dhanashri Badgujar, this insightful panel discussion delved into the critical roles of ingredient suppliers, brands, and packaging experts in crafting these products. The session delved into market intelligence as the secret sauce for industry success. Afterall, it's about the symphony of expertise and collaboration that brings exceptional products to life. #Nilons #NilonsIndia #60years #IsmePyaarMilaHai #growth #MarketInsights #Innovation #food #growth
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In the fiercely competitive world of beverages, innovation is key. For emerging brands, breaking into the market and securing coveted retail shelf space can seem like scaling Everest 🏔️ Limited visibility, distribution hurdles, and consumer skepticism are just a few potential roadblocks But fear not The Craft Beverage Expo & Conference in Reno starts today, and I'm excited to explore how non-traditional beverage brands carve out their niche in absolute triumph! My industry experience leads me to believe that the ✨key solution✨ lies in collaboration These non-traditional brands might benefit from banding together to amplify their collective voice and leverage shared resources to gain traction in the market Additionally, differentiation is paramount By focusing on what sets them apart—whether it's unique flavours, sustainable practices, or a compelling brand story—brands can capture consumer attention and stand out on crowded shelves 🤝 So, my fellow industry trailblazers, join me at booth #603 and let's embark on this journey together and emerge victorious in our quest to redefine what it means to be a non-traditional beverage brand. Fast Track Packaging Inc. #CraftBeverageExpo #CraftBeverages #BeverageInnovation #BeveragePackaging #BeverageBrands
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Great insights from SKU mentor Monte Ammons. We love seeing SKU alum Mocktail Club front and center in Target's Non-Alc set! Michelle Breyer Pauline Idogho Brooke Wilson Buff Greebe #cpgaccelerator #accelerator #cpg #cpgs #consumerpackagedgoods #consumerproducts #nonalc #nonalcoholic #rtdcocktails #sobercurious #beverages #beverages #beverageinnovation
I recently saw a post from an industry expert lamenting the quantity, quality, pricing, ect., etc. of beverages within the emerging “Non-Alc” category. I couldn’t disagree more with that take. I absolutely love the chaos and disruption of emerging categories! In nascent categories, there is always a high level of creative destruction as consumers explore a flood of new products and determine which best meet their evolving needs. I love that creative, risk-taking innovators are providing consumers with a crowded field of differentiated offerings to explore and that progressive retailers are increasingly giving consumers access to the wide array of choices. Consumers will pick the winners and losers. On a side note, I absolutely hate “Non-Alc” as a descriptor for the “alcohol occasion replacement beverage” category. Someone please come up with a better category moniker!!! 😊
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The old 𝗘𝗻𝗴𝗲𝗹 𝗰𝘂𝗿𝘃𝗲 post is one of my most popular perspectives. Used by the right person, the curve carries profound insights into corporate strategy for food and beverage companies. I thus created this 𝗤𝘂𝗶𝗰𝗸 𝗥𝗲𝗮𝗱 out of the original materials. Read and reflect. — — — [2024-03-05] #fmcg #strategy #marketing #ceo #management
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As Taste Architects, we build brands with a purpose. We understand that every product, every flavor, and every ingredient has a story to tell. That's why we start with the essence of the brand and infuse it throughout the product development process. We believe that building profitability into your product is key, and it all starts with a solid brand and product strategy. By aligning your brand with your target audience and building a product roadmap that meets their needs, you can create a successful CPG brand that resonates with consumers. At Helmsman Group, we help our clients bring their brand vision to life and develop strategies that will drive revenue and growth. If you're ready to create a profitable food and beverage CPG brand, let's talk. https://bit.ly/47eksmS
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Global Executive | CPG & Retail | Board Member | Start-Up Advisor | 2x LinkedIN Top Voice | International Sales & Marketing Leader | B2B & B2C Strategy
German Dr. Oetker Group has reported a 6.3% increase in sales to exceed €6.9 billion in its last financial year. Oetker witnessed growth across all business divisions during the year, with its food, beer, and non-alcoholic beverages segments accounting for the highest contribution to sales growth. The #food division, including Conditorei Coppenrath & Wiese KG, reported a 4.6% increase in sales to €4.1 billion. The beer and non-alcoholic #beverage segment - Radeberger Gruppe KG - achieved sales growth in line with expectations at 8.3% to exceed €2 billion. The 'other interests' division achieved a 9.8% increase in sales to €754 million, driven by the performance of #online supermarket flaschenpost SE and IT service provider OEDIV Oetker Daten- und Informationsverarbeitung KG. Dr. Oetker plans to increase its investment budget for the new fiscal year as it seeks to drive #innovation and the expansion of #digital expertise and sustainability initiatives. #fmcg #retail
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As a part of our ongoing commitment to innovation in the soft drinks industry, I’m thrilled to share that our portfolio continues to diversify and thrive. Earlier this year, in January, we introduced "Enhance Clean Energy" to Marks and Spencer shelves, marking a significant milestone in our expansion into new categories. Since the launch, we've witnessed a consistent week-on-week increase in sales and received exceptional feedback from consumers. Our focus was to carve a unique space within the bustling yet homogeneous energy drink market by thinking outside the conventional framework. Our "Enhance Clean Energy" isn't just another beverage; it's a functional brand designed to integrate seamlessly into your daily routine. It offers not only a delicious taste but also a vital boost of essential B vitamins—tailored for everyone seeking a healthy lift in their day. 🎨 Straying from the traditional, male-targeted design aesthetics prevalent in this sector, we chose a more inclusive and neutral design approach. Competing against the giants of the industry is no small feat, but thanks to the innovative spirit and tireless efforts of our Happy Drinks Group team, we are not just competing; we're leading. A huge congratulations to everyone at Happy Drinks Group for your dedication to delivering outstanding innovation and branding. Let's continue to shake up the market and set new benchmarks! #Innovation #SoftDrinks #EnergyDrinks #BrandGrowth #MarketLeaders #TeamSuccess #HDGInnovation #sales
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Guiding, connecting and strategizing with you on the complexities of foodservice distribution. Digital first approach with real experience connecting chefs, brands and distributors.
Food distribution has three main stakeholders in my opinion and they all work together to keep our ecosystem thriving. Each of these stakeholders have different needs and expectations. If you've found yourself scratching your head on how to grow your presence and make the right connections within foodservice distribution, you are not alone. Navigating this quickly changing distribution landscape with digital, consolidation and continued challenges at the operator level can lead to frustration. After spending time connecting top chefs with premium brands at some of the fastest growing independent distribution companies, I've seen brands of every shape and size enter the arena with various results. I understand the needs of the distributor partner while realizing how to connect the dots with end users in the fast paced world we live in today. Our team can help you realize where the sweet spot is. We are not Ozympic for Brands, there are no shortcuts or get rich quick schemes. We do paint a realistic picture, work to build up your brand and make the right connections for you. Sound intriguing? It would be great to connect and hear your story and share ours!
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Great variety of products and always very responsive! #packagingsolutions #pallets #pallet #logistics #reusablepackaging #supplychainintegration #sustainability #supplychainpackaging #circulareconomy #packaging #materialshandling #supplychain #plasticpallets #plasticpallet #industrialpackaging
Farewell 2023.. 👋 Before saying goodbye to 2023 and entering 2024, we prepared a mashup video presenting our achievements in 2023. We are proud to present our dedicated team and our core mission - developing precise packaging solutions for Plasgad customers operating worldwide in advanced automated warehouses, retail chains, the Food and beverage segment, and many more. We hope you'll like it and see you in 2024 🙌 #2023year #2024trends
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