In October, we had the privilege of hosting our 10th Shell Ultimate Stopover event in the beautiful city of Budapest. It was a fantastic opportunity to celebrate and recognise the hard work of our commercial road transport (CRT) lubricant distributors, heavy-duty fleet customers, and OEMs from 13 countries across 4 continents, speaking over 20 languages!
The week was a blend of celebration, reflecting on our shared achievements, and setting a positive vision for the future.
The event’s TechZone Day featured:
🤝 Jason Wong, Executive Vice President of Shell Lubricants, delivered an inspiring keynote speech, reflecting on the evolution of transport innovation, the current industry landscape, and the significance of collaboration in achieving progress in the sector.
🚛 Giandomenico Fioretti, Head of Alternative Propulsion Business Development at IVECO Truck, provided a glimpse into the future of the road sector, focusing on technological innovations, regulatory shifts, and the range of alternative powertrains.
🏎️ Nic Hamilton, Professional Motorsport driver and author, inspired the audience with his motivational speech that focused on overcoming challenges, both personal and professional, which left a lasting impression.
And, to showcase the future of efficient and sustainable transport, the latest Shell Starship 3.0 Hybrid model, developed in collaboration with FAW, was exhibited outside.
The Shell Ultimate Stopover was an inspiring week of celebration and inspiration as we accelerate towards a more sustainable future alongside our valued customers from across the globe.
#CommercialTransport #Transport #Lubricants #ShellStarship #10thUltimateStopover