Yara Clean Ammonia

It has been some hectic and exciting days here in Davos where Yara Clean Ammonia (YCA) has engaged with key stakeholders promoting clean ammonia. I have emphasized on the importance of creating demand for low carbon (LC) products. Lack of demand for LC products is the main hurdle for developing good business cases and getting projects to reality. To create demand we need: - Clear incentives for LC products, or products with a very low carbon intensity (CI) - Measures to make high CI products less attractive - Mechanism that fully and significantly close the cost gap between near zero fuels and fossil fuel - Regulatory certainty & predictability - GHG emissions to be accounted for on well-to-wake basis + emissions to be certified - Clear & Uniform certification scheme to guarantee transparency and same level playing field #yaracleanammonia

This week, we’ve been at the World Economic Forum in Davos, where leaders from around the globe came together to tackle critical challenges in building a competitive, resilient, and sustainable future.   Key topics this year included the role of #AI in shaping industries, the urgent need for regulatory frameworks, and accelerating the #EnergyTransition. While AI has been a major focus, highlighting how technology can improve efficiency and reduce emissions, it’s clear that innovation must work hand-in-hand with policies to create real change.   #WEF25 reinforced that ambition without action isn’t enough. Here’s what we’ve brought to the table in Davos:   🚀 Creating demand for low-carbon solutions: Scaling up LC products requires clear demand to unlock business cases and make the green transition financially viable.   💡 Incentives and policies: Clear incentives for LC products, mechanisms to close the cost gap with fossil fuels, and predictable regulatory frameworks are essential to driving adoption.   🌍 Collaboration across sectors: Progress doesn’t happen in silos.Governments, businesses, and innovators must work together to provide the consistency and confidence needed to scale solutions and secure investment.   Beating climate change requires us all to play our part. We leave committed to advancing the solutions, policies, and partnerships needed to deliver on the green transition. #Decarbonization #HydrogenEconomy

خلال حضوره منتدى دافوس نيابة عن فخامة الرئيس: رئيس الوزراء يلتقي الرئيس التنفيذي لشركة "يارا كلين أمونيا" النرويجية _____ خلال حضوره، نيابة عن فخامة السيد الرئيس عبدالفتاح السيسي، رئيس الجمهورية، فعاليات المنتدى الاقتصادى العالمي "دافوس 2025" بسويسرا، التقى أمس الدكتور مصطفى مدبولي، رئيس مجلس الوزراء، بالسيد/ هانز أولاف راين، الرئيس التنفيذي لشركة يارا كلين أمونيا النرويجية، بحضور الدكتورة/ رانيا المشاط، وزيرة التخطيط والتنمية الاقتصادية والتعاون الدولي، والمهندس/ حسن الخطيب، وزير الاستثمار والتجارة الخارجية، والسفير/ محمد نجم، سفير مصر لدى سويسرا. وفي مستهل اللقاء، أشاد رئيس الوزراء بجهود التعاون القائمة حاليًا بين الحكومة المصرية وشركة "يارا كلين أمونيا"، لاسيما في مجال الهيدروجين الأخضر، مُعربًا عن تطلعه لتعزيز مجالات التعاون مع الشركة؛ في ضوء اهتمام #مصر بزيادة القدرات الكهربائية المُولدة من الطاقة المتجددة، التي يُمكن استخدامها في إنتاج الهيدروجين الأخضر، مشيرًا في الوقت نفسه إلى خطة الدولة المصرية لزيادة معدلات الطاقات المتجددة في مزيج الطاقة. للمزيد: https://lnkd.in/dNMnyc97 The Prime Minister meets the CEO of Yara Clean Ammonia, Norway ______ During his attendance, on behalf of His Excellency President Abdel Fattah El-Sisi, at the World Economic Forum "Davos 2025" in Switzerland, Dr. Mostafa Madbouly, Prime Minister, met today with Mr. Hans-Olav Raen, CEO of Yara Clean Ammonia, in the presence of Dr. Rania A. Al-Mashat, Minister of Planning and Economic Development and International Cooperation, Engineer Hassan ElKhatib, Minister of Investment and Foreign Trade, and Ambassador Mohamed Nagm, Egypt’s Ambassador to Switzerland. At the beginning of the meeting, the Prime Minister praised the ongoing cooperation between the Egyptian government and Yara Clean Ammonia, particularly in the field of green hydrogen, expressing his desire to enhance areas of collaboration with the company, in light of Egypt's interest in increasing the electricity generation capacities from renewable energy that can be used in the production of green hydrogen. He also referred to the Egyptian state’s plan to increase the rates of renewable energy in the energy mix. Learn more: https://lnkd.in/dAnuS-gN #wef25 Yara Egypt

Last week, the Ammonia Europe launch event brought together industry leaders to discuss the future of low-carbon and renewable hydrogen products. A key takeaway from the event was the urgent need to create demand for low-carbon and renewable #hydrogen products, a goal that the Clean Industrial Deal (#CID) could help achieve. Focusing on incentivizing end-use is crucial to driving demand for low-emission products. ⏰ 🌍 Vibeke Rasmussen of Yara Clean Ammonia highlighted, achieving this requires a balanced approach:   “From the Clean Industrial Deal we expect predictability on frameworks for funding and policies, but also not too stringent rules. The focus should be on carbon intensity and be technology-agnostic. We all, as customers, have the power to demand visibility for the carbon intensity of final products, such as food on the shelves, and can help create a market for clean hydrogen.” Industry representatives echoed the sentiment that demand is the number one driver needed to enable the hydrogen economy, supported by a mix of policy measures that balance incentives and regulation. A big thank you to the event organizers, moderators, panelists, and everyone involved for facilitating such an important discussion and continuing to drive the low-carbon future forward. 👏 Learn more about how Yara Clean Ammonia is helping to shape a low-carbon future 👉 https://lnkd.in/dfEk2GPd Photo credits: Ammonia Europe #hydrogeneconomy #decarbonization

🔴 Live from the Ammonia Europe Launch Event, where we’re part of crucial conversations about Europe’s clean and resilient future. Ammonia is central to Europe’s journey toward climate neutrality, enabling decarbonization across energy, food, and maritime shipping sectors. With Europe’s strong foundation of expertise, infrastructure, and collaboration, ammonia is poised to play a transformative role. Our Senior Vice President, Vibeke Rasmussen, is participating in the panel discussion on “Boosting the Role of Renewable and Low-carbon Ammonia in the Hydrogen Economy.” Together with industry leaders, she’s exploring how we can scale solutions and address challenges to drive meaningful progress. This is just the beginning of what clean ammonia can achieve. 🌍 Learn more about how Yara Clean Ammonia is enabling the hydrogen economy 👉 https://lnkd.in/dfEk2GPd

Before we ring in the new year, let's take a look back at some of our key milestones and proudest moments in 2024! 🌟   A big thanks to all our colleagues, partners, and customers for an impactful year! 👏   We look forward to continue responsibly feeding the world and protecting the planet in 2025, together with you! 🌍   Happy New Year! 🎊

We are proud to join the Hydrogen Council Board alongside industry leaders. Collaboration and partnerships are critical to growing the hydrogen economy, and we are committed to sharing our expertise in ammonia production and distribution to drive this transformation. Together, we can align standards, regulations, and certification to enable industry growth. 🌍💡

✨ 🚢 December marks a significant month for milestones in the development of #ammonia as a marine fuel. Along with IMO’s approval of the Ammonia Interim Guidelines for the safety of ships using ammonia as fuel, comes a release of DNV-RP-0699 Recommended Practice, outlining comprehensive competence requirements to #seafarers and onshore personnel for safe handling of ammonia onboard the ships. YCA is proud to have played an important role in this initiative by sharing decades of operational experience in maritime and onshore activities. We’ve spent years learning and refining how ammonia is handled safely and efficiently with safety firmly embedded as a core business value.    A big thank you to DNV and Kirsten Birgitte Strømsnes for organizing this initiative and bringing this document to the industry. 👏   No one can achieve a safe and sustainable transition to alternative fuels in isolation. It takes a meaningful and dedicated collaboration across the industry. This new framework will help shipowners and crews navigate this transition with confidence.🤝 🦺

It’s a wrap from the 4th European EnerGreenDeal Conference🎬 🌍   Today’s conversations reinforced one undeniable truth. Europe is at a crossroads. The decisions we make now will define whether we lead the #GreenTransition or lag further behind.   Low-emission ammonia has the potential to be a game-changer in Europe’s energy future. As an #EnergyVector, it enables hydrogen transport, decarbonizes industry and transport, and strengthens energy security. But potential isn’t enough, we need action.   Key takeaways 👇   Technology-neutral policies that embrace diverse solutions like #CarbonCapture and Storage (#CCS) are required for rapid #Decarbonization and global competitiveness. 💙   Collaboration across the value chain is critical to accelerating progress, from production to transport, ensuring investment and innovation are aligned. 🤝   The time for ambition alone has passed. Europe must create predictable frameworks that give industries the confidence to invest in a sustainable future. 📈   At Yara Clean Ammonia, we’re not waiting for change we’re enabling it. By working across the full value chain, we’re scaling real-world solutions like CCS to ensure Europe doesn’t just survive this transition but thrives in it.   Thank you to everyone who contributed to today’s vital discussions, our very own CEO Hans-Olav Raen of Yara Clean Ammonia, Outi Slotboom, Prof. Dr. Andrea Wechsler MEP, Paul Voss and Dominique Mockly and also to David Rose for the excellent moderation of the panel.   #EUClimateAction 

  🌍 The world is heating up and we need to cut emissions rapidly. Today, the 4th European EnerGreenDeal Conference will bring together EU policymakers, industry leaders, and innovators to explore how Europe can align its #decarbonization ambitions with industrial competitiveness.   At Yara Clean Ammonia, we’re proud to be a part of the conversation, we believe low emission #ammonia is a cornerstone of the climate transition. As a scalable hydrogen carrier and clean maritime fuel, ammonia can play a critical role in driving the green transition while supporting Europe’s energy security.   But to achieve climate neutrality we need predictable, demand-driven policies as the foundation for progress. Hans-Olav Raen, CEO of Yara Clean Ammonia, will join the panel at the plenary session: “Driving a European green industrial renaissance and retaining competitiveness: Progresses and next steps after the #AntwerpDeclaration.”   We look forward to engaging in these discussions and advocating for the policies needed for a sustainable, competitive Europe.   Learn more about how we're driving decarbonization 👉 https://lnkd.in/dfEk2GPd