Google featured snippets now often followed by the ‘people also ask’ box
The "People also ask" gets more frequent and prominent placement in Google.
Barry Schwartz on February 14, 2017 at 9:39 am | Reading time: 1 minute
Google has made a change to the featured snippets where often, right after the featured snippets are displayed in the search results, the “people also ask” box follows.
This started happening yesterday, and it can be found for many of the queries that trigger a featured snippet. It does not show for all, but it does show for many.
Here are two screen shots of how it looks with the people also ask directly after the featured snippets:
Here is an example of a featured snippet that currently doesn’t have the “people also ask” feature after it:
It is unclear if this change is a new search feature or a bug with the search results.
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About the author
Staff
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.
In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.
Barry can be followed on X here and you can learn more about Barry Schwartz over here or on her personal site.
In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.
Barry can be followed on X here and you can learn more about Barry Schwartz over here or on her personal site.