Google My Business Insights adds queries used to find your business

Learn how people find your business in Google Maps and local search within Google My Business Insights with this new report.

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Google My Business is rolling out a new report in the Insights section of the console that is designed to show businesses how people are searching within Google Maps or Google Search to find your local listings. It is called the “queries used to find your business” report, and it shows the most popular queries for your business by unique users within a time frame.

Mike Blumenthal was the first to spot this and posted the screen shot below on his blog.

A Google spokesperson confirmed this is rolling out more widely. However, I cannot replicate this within my Google My Business account.

Here is the screen shot of the report:

Google My Business Insights Queries

Google also recently added subjective attributes reporting within the Insights section.


About the author

Barry Schwartz
Staff
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

Barry can be followed on X here and you can learn more about Barry Schwartz over here or on her personal site.

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