ComScore: Yahoo Bounces Back From All-Time Low In Search Share

After dropping below a 10% market share for search for the first time in June, Yahoo creeped back above that threshold, according to ComScore’s July search engine rankings. Yahoo checked in with a 10.0% share, a 0.2 percentage point gain over its record low in June. Yahoo had 1.8 billion searches in the month, a […]

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After dropping below a 10% market share for search for the first time in June, Yahoo creeped back above that threshold, according to ComScore’s July search engine rankings.

Yahoo checked in with a 10.0% share, a 0.2 percentage point gain over its record low in June. Yahoo had 1.8 billion searches in the month, a 3% increase over June.

Yahoo’s month-over-month percentage change beat the industry overall by three times. ComScore reported 18 billion total searches in July, a 1% increase. Google (12.1 billion searches) and Bing (3.5 billion) also were each up 1%.

In market share Bing jumped slightly — 0.1 percentage point — to give it 19.3%, while Google’s share fell 0.2 percentage points to 67.4%.

comscore-search-july-2014


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Martin Beck
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Martin Beck is Third Door Media's Social Media Reporter, covering the latest news for MarTech and Search Engine Land. He spent 24 years with the Los Angeles Times, serving as social media and reader engagement editor from 2010-2014. A graduate of UC Irvine and the University of Missouri journalism school, Beck started started his career at the Times as a sportswriter and copy editor. Follow Martin on Twitter (@MartinBeck), Facebook and/or Google+.

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