ColdIQ

Before growing ColdIQ to > $230k in MRR: → I started a clothing brand that sold fewer than 15 T-Shirts. (Minimum supplier order was 400. Thus there are 385 T-shirts left, with nothing to do with.) → I had a gambling affiliate website that went from $6k/mo to 0 overnight. (Belgium 🇧🇪 changed regulations around betting, so all of a sudden my website was completely useless.) → I co-founded a lottery in the UK 🇬🇧. (Invested $40k in the project. All lost.) → I started a Facebook Ads agency. (Booked 15 meetings. Didn’t sign a single client.) → I started an MMA betting blog AND a crypto blog (At separate times. None of them made a single $1) → I almost forgot, I also managed to get fired from 3 different jobs. (Highly deserved. Every single time) Takeaway? Keep trying. As Alex Hormozi likes to say: “You cannot fail if you do not quit” I don’t think I know a single person who made it big on their first attempt. I certainly haven’t. It wouldn’t be worth it if it was easy. P.S: What is the worst business idea you’ve ever launched? 👇

Mom, I'm a certified GTM Expert! 🚀 Despite coming from Software Sales myself, I had to admit it: Sales have changed a lot in the past two years. Tools like Salesloft are outdated. But I didn't know how to learn the new sales tools. So after some research, I found the guys from ColdIQ & joined their first coaching program ever. And tbh, I felt like Alice entering Wonderland. It covered everything from GTM strategy, sales tech to AI RevOps. I'm now skilled in tools like Clay Instantly.ai, lemlist, Smartlead, and 20+ other GTM platforms. A big shoutout to the incredible mentors Michel Lieben , Alex Vacca, Fivos Aresti, and Dan Rosenthal for your guidance! 🔥 Dan - you're a rockstar and faster than Usain Bolt when replying to my questions. Now I am eager to use my new skills in the real world. So if you are a founder and want to get an outreach system built for you that generates leads on autopilot, DM me "LEADS" and let's talk.

Scaling the ColdIQ team from 2 to 17 in 12 months: 4 Lessons Learned. At the end of last year, it was just Michel Lieben 🧠 and me running the business. Fast forward 12 months, and we’ve grown our team to 17. Here are 4 tips we’ve learned along the way: 1️⃣ Only AAA+ talent for your first hires. Your initial hires will have the most significant impact on your business. They need to be top-notch because you’ll be trusting them with key parts of your business. When we brought on Dan Rosenthal, he became our in-house GTM genius. This allowed me to focus more on sales and operations while Mich planned the next steps for the business. 2️⃣ Delegate and trust fast. Look at your calendar and identify tasks that consume most of your time. Find people who are better than you at those tasks and give them full ownership. When Fivos Aresti joined, he gradually took over sales from Mich and me. This freed us up to focus on scaling the business further. Hiring Soheil Saeidmehr as the agency's general manager allowed me to concentrate on hiring talents and putting out the endless fires around the business. 3️⃣ It’s always your fault. If a hire doesn’t work out, take full responsibility. It’s never just the hire’s fault. Either your hiring process needs improvement, or the expectations weren’t clear enough. By owning these mistakes, you can learn and make better decisions next time. 4️⃣ Ask for a Loom video to filter applicants. Before any interview, we ask candidates to send a two-minute Loom video. You will be as shocked as I was, but surprisingly, only less than 7% of applicants actually send one. This simple step filters out those who aren’t truly motivated. Any other tips you would add to these 4?

If you’re only doing single channel outreach in 2024... You're holding yourself back for no reason.👇 Multichannel outreach increases your touch points, grows your audience, improves response rates, and ultimately drives more conversions. ... But with how complicated the setup can be, many companies opt to just prioritize one channel or don’t personalize their outreach all together. In this webinar, we'll go step-by-step through the process of creating a multichannel campaign while comparing the simplicity of lemlist against the more complicated process inside Clay. If you don’t know, lemlist has been making waves with their new in-house AI Variables, which has created a brand new discussion… Do you need to use Clay to personalize at scale, or are others catching up? You can join us live on Wednesday, October 23rd at 6 PM CET featuring Tal Baker-Phillips from lemlist. We'll see you there! 👀

7 CRMs you can use to close more deals: 1️⃣ Breakcold: The only CRM truly made for social selling. They let you add leads with one click, straight from LinkedIn, Twitter, Instagram, Facebook, WhatsApp, and Gmail. Plus, you can re-engage your prospects across several channels. For example, they include a LinkedIn feed comprising *only* your selected leads. This means that you can interact with them without losing time on LinkedIn. 👉 Best for: Social sellers. 👉 Cons: Not as many integrations as the 'biggest' players. 2️⃣ HubSpot: The CRM that integrates everywhere Comprehensive CRM with Kanban pipeline view, meeting scheduler & marketing automation features (among many others) If you’re looking for a reliable CRM solution, it’s difficult to go wrong with Hubspot. 👉 Best for: Companies that NEED native integrations with their existing stack. 👉 Cons: It can get expensive pretty fast. 3️⃣ Attio: The CRM of the Future A highly customisable CRM that effortlessly lets you build complex automation. And includes cutting-edge AI features. (We’re talking about AI Agents that work directly inside your CRM) 👉 Best for: Tech enthusiasts 👉 Cons: Steep learning curve for automated workflows 4️⃣ Instantly.ai: CRM & Sales Engagement under one hood A CRM that natively plugs into a Sales Engagement product built for cold emails. If you want a single tool to handle your outreach AND your lead management, you should have a look. 👉 Best for: Outbound-heavy GTM teams 👉 Cons: Not as straightforward to handle your inbound flow. Honorable mentions: 5️⃣ folk 6️⃣ Pipedrive 7️⃣ Salesforce P.S: What CRM are you using at the moment?

20 months ago, Michel got fired from his job ☠️ 20 months later, his agency makes $2.5M/year 🤯 This is the full story of Michel Lieben 🧠 on how he built ColdIQ: one of the fastest agencies in Europe. But this is not just Michel's story, it's also the Alex Vacca 🧠🛠️ one and to some extent the one of the entire ColdIQ team with: Fivos, Monika, April, Clara, Ammad, Louis, Dujam, Ivan, Dayhana, Soheil, Hugues, Harry, Timothy, Sean, Dan, Habib and Joaquin. This podcast is PACKED with value if you want to build and grow a service business. This is what you will learn in this podcast: 00:00 : Michel's Introduction 00:31 : What Michel does 01:18 : Why Michel lives in Barcelona 02:38 : Jobs of Michel before ColdIQ 03:26 : Getting fired from every jobs 06:10 : Getting the 1st client 10:53 : Failed Facebook Ads Agency 12:24 : $4.8K/mo at 1M in Bali 15:17 : $4.8K/mo to $16K/mo with LinkedIn 19:03 : Scaling above $16K/mo with Alex Vacca 25:55 : Why his team posts on Linkedn? 29:30 : The secret behind his LinkedIn strategy 34:15 : Rewarding the team to add $80K MRR in 90 Days 39:00 : Michel's vision for his Agency ($120K in couple of months) 41:08 : Agency Accelerator Program Strategy 49:20 : Future of his Agency (Exit?) 52:43 : Desire to have an impact 55:18 : Michel's recommendations -------- This was my 1st podcast ever, hope you'll like it 🤞 PS: go SUBSCRIBE to my Youtube channel 🙏 PPS: sorry for the typo in the intro, I spotted it too late.

Two forms of support to ask of anyone seeing this. ColdIQ probably gets a lot of leads from LinkedIn and just got one of their team members back on after a ban. Can we all connect and follow Monika Grycz 💌? I know the ColdIQ team puts up numbers on LinkedIn and this had to be a hit to their inbound lead flow as Monica is one of the most consistent posters. Hans Dekker released an API to find the ads a company is running and you can use it in Clay. Hit him up for access to that

I cheated & took the fast trail by joining ColdIQs 1st ever Cohort. 4 Months later: I serve inbound-only customers with Clayground, being able to live of it (I live in Switzerland! 🇨🇭) Usually in Life, there are not shortcuts. But they: Taught me about sales automation. Taught me about running an agency. Taught me about providing free value: Such as www.investingpitch.com that i built in 1 day (try it!) So, Kudos to: Michel Lieben 🧠 Alex Vacca 🧠🛠️ Dan Rosenthal (Special thanks to you, you did amazing in guiding & teaching the cohort) Fivos Aresti Soheil Saeidmehr for building this course. I can only recommend working with them and am grateful for their teachings.

Clients used to only trust Michel Lieben 🧠 and myself — here’s how we changed that. At the beginning of ColdIQ, it was just Michel Lieben 🧠 and myself. Clients knew they’d be working directly with us, and that was part of the appeal. But as we scaled, we faced a challenge: clients still wanted that personal connection, but we couldn’t be everywhere at once. Often, when agencies grow, there’s a loss of trust. Clients might worry they’re getting someone less capable than the founders. So, how did we ensure our clients felt confident with our entire team? We encouraged our team members to show their expertise on LinkedIn. Now, our clients don’t just trust Michel and me—they trust our whole team. And the results speak for themselves: • Fivos Aresti 9.3k followers • Dan Rosenthal 5.9k followers • Ivan Falco 5.1k followers • Soheil Saeidmehr 5.3k • Sean Wilson 4.6k followers By consistently sharing valuable insights, they’ve become legit experts. Clients see their expertise and feel excited working with them. If you’re selling a service, having your team active on LinkedIn is a no-brainer. It builds trust, show your team’s capabilities, and even helps the company get more clients. P.S. Adding a nice incentive helps. At ColdIQ, we offer $$$ to the team member who posts the most each quarter. P.S 2: Postcard from our team offsite in Mykonos 🇬🇷

This GPT Bot writes better copy than +70% of SDRs. We've trained it based on ColdIQ's best-performing campaigns. So you don't need to spend hours writing copy. Building lists and enriching leads are extremely important. But, the copy is the only thing your prospect sees. It takes 2 seconds for a prospect to scan your email and decide if it's getting deleted or not. Like + comment “GPT” and I’ll send access to the GPT Bot!