Footballco

Seven new colleagues joined us at Footballco during June and July, including new starters in the US and UK. Want to know more about them? 👀👇 Celia B. - Senior Editor - USA Celia joins us with one of the best on-pitch CVs at Footballco. A collegiate soccer coach, journalist and content creator, Celia helped Columbia earn its first NCAA tournament victory and played at the University of Albany as Captain, among other highlights. As a writer and content producer she’s worked across NBC Olympics, TeamSnap, Just Women’s Sports as well as MLS and the NWSL. Liam Federico - Account Manager - USA Liam joins Footballco following a career across the world of entertainment built upon strong relationships both externally with clients and internally across teams. Raheem Taylor-Parkes - Host and Talent Coordinator - USA Raheem has been the face of the US team’s video output for a while, has now joined full-time. He can still be seen across our video output, while offscreen his main interest if fashion. Cher Beckles - Production Supervisor - USA With a background in entertainment and commercial production, Cher is the latest part of our growing US production team. When she’s not working, Cher can be found playing the steel drums with her band, catching up on Trinidad and Tobago’s Soca Warriors or sharing popcorn with her cat. Apparently cats eat popcorn, who knew? Alex Labidou - Managing Editor - USA Like an editorial Phil Jones, Alex has rejoined GOAL after serving as deputy editor of GOAL USA between 2011-2013. Since GOAL, Alex has worked across ESPN FC, NBC Sports as well as the Brooklyn Nets, Denver Nuggets and the National MS Society. Now glad to be back working in the world of soccer, Alex still has time for other sports and is a huge Jets and Yankees fan. Fabrizio Gardinazzi - Programatic Sales Lead - Italy Fabrizio has more than ten years of online advertising experience behind him, working across global agencies. He can also be found on the pitch as he’s an experienced referee. Away from football, he cooks a mean risotto and is a salsa dancer. Charlie Williams footballco - Head of Ad Ops - London Charlie has more than a decade of media operations experience behind her on both agency and publisher sides. She also likes to get away from screens and enjoy the outdoors. She loves hiking with her dog or exploring new trails on her mountain bike.

What did you miss in the world of football media and marketing this week? Find out below...👇 Cristiano Ronaldo has launched a YouTube channel called "UR" and within the first four hours reached five million subscribers. - https://lnkd.in/eVsPaEe8 (Forbes) Real Madrid's Jude Bellingham has become an ambassador for Louis Vuitton's Pharrell-led menswear wing. He joins other leading names in sport including Pusha T, Carlos Alcaraz and Victor Wembanyama. - https://lnkd.in/eKMVmdDW (HYPEBEAST) bet365 has been named as the first betting sponsor of the UEFA Champions League. - https://lnkd.in/eJWYkYsy (Insider Sport) The United Soccer League (USL) Super League kicked off at the weekend, giving the US a second division of women's football. The opening weekend had two matches, both of which were sellouts. - https://lnkd.in/era_twPb The Professional Footballers' Association (PFA) celebrated the 51st PFA Awards, with honours going to Manchester City's Phil Foden, Chelsea's Cole Palmer and Manchester City Women's Bunny Shaw. - https://lnkd.in/e7_-VvYK (GOAL) Kappa has partnered with Too Hot on a collection inspired by the Jamaican national football team’s iconic World Cup 1998 kit - https://lnkd.in/er6TmE_9 (SoccerBible)

Erling Haaland takes no prisoners, but we brought a secret weapon to the Professional Footballers' Association (PFA) Awards red carpet: ten-year-old Eli Ayton! We met Eli while filming content for GOAL in Germany during Euro 2024. He showed us he knows his football, so we thought we'd see how he handled himself with the biggest players in the world. He did more than all right.

We look forward to working with Charlton Athletic Football Club and Pukka this season as part of our unique partnership with the club. Ben Honeyman, head of global football partnerships at Footballco, said: “We're excited to work with Charlton Athletic and Pukka to bring the club's stories and those of its passionate and diverse fanbase to life. "This partnership demonstrates the value of our unique partnership, and we're looking forward to seeing the work resonate with the club's fans and beyond.”

We’re excited to announce that ‘All Roads Lead to Thursday’ for Enterprise-Rent-A-Car has been named as a finalist at the Sports Business Awards, in the Best Sports Related Commercial or Promotional Video category. This was our second year working with Enterprise Rent-a-Car to help them champion the fans and the teams that make the UEFA Europa League and UEFA Conference Leagues match nights so special. Big thanks to our partners Fuse, Subliminal Productions| Video Production and director Chris Ranson.

Check out the latest Footballco Business Podcast newsletter for the highlights from our interview with the president of Roc Nation Sports International, Michael R. Yormark. Including... 🏆 Michael's pitch for Vini Jr to win the Ballon d'Or 💰 How to balance charity and promotion 📝 Michael's dream client Listen to the show in full now: https://pod.fo/e/258bdc

On the new Footballco Business Podcast, Alex Manby is joined by the founder of AcidFC, Ed Cowburn, to chat about trends in kit design, the role of creatives in football, why smaller clubs are setting the creative benchmark, and what it's like designing the kit for your boyhood club. Also... 🔵⚪️ Designing kits for your favourite club, Leeds United 👕 Creating football apparel that actually looks good! 🏴☠️ Designing for challenge brand clubs like Red Star FC ✪ and FC St. Pauli von 1910 e.V. 🏴󠁧󠁢󠁳󠁣󠁴󠁿 A first mention on the podcast of fifth division Scottish football with Caledonian Braves Football Club 📸 How long can the Venezia FC trend last? And much more! Listen now! https://pod.fo/e/25f8a6

The Summer of Sport is winding down, so the Footballco ICYMI is back; here's what you may have missed this week...👀👇 Juventus Football Club saw views of its friendly with its youth team (Next Gen) increase fivefold outside of Italy after streaming it on the club's YouTube channel and the social media accounts of influencers connected to the Juventus Creator Lab. - https://lnkd.in/ex39TcE4 (Juventus) adidas have brought the iconic trefoil motif back for a series of retro-inspired shirts for Manchester United, Juventus Football Club, Real Madrid C.F., FC Bayern München, and Arsenal F.C - https://lnkd.in/e_qSQg88 (Highsnobiety) Sustainable toilet roll brand Who Gives A Crap have partnered with Lewes Football Club on a purpose-led sponsorship that sees the brand's iconic designs replicated on the club's shirts. - https://lnkd.in/ewrtP2qS (Lewes FC) England and Paris Saint-Germain keeper Mary Earps MBE will be the first professional female footballer to have a waxwork at Madame Tussauds London after topping a public vote. - https://lnkd.in/ejFrU9gE (GOAL) BBC and ITV have announced they will show the Women’s Euro 2025, after agreeing a rights deal with UEFA. - https://lnkd.in/eZVCtkfV (Broadcast Sport)

Hotel MUNDIAL was more than #Euro2024 watch parties on a massive screen; it was an event space that felt like it existed in a universe of its own, with something for everyone. It also did crazy numbers.... 🙋♂️ 4,300 fans through the doors 📈 10.6m reach on MUNDIAL - 35m included earned media! 🍺 6,775 cans of lager  🥶 403 slushies  📸 24 influencers 🎧12 podcasts and panels  📆 7 days of action 🚐 1 guy from Dawlish who slept in a camper van ❌ 0 pints thrown The MUNDIAL team hosted panels with industry heroes like Elis James and Statman Dave, helped school kids create zines with Football Beyond Borders, and hosted a co-working day that brought together brands and people from across the football media community. We were also supported by amazing brands, including Xbox, Marriott Bonvoy, Allpress Espresso, Dom’s Subs, Daily Paper, Reebok, and schuh. Thanks to everyone who was involved, came along and made it special.

Introducing the More Women in Football Show! INDIVISA has always been about celebrating women in football, whether they're on or off the field, on the sidelines, in the boardrooms, the media room, or anywhere in between. The series kicked off with Sky Sports diversity and inclusion reporter, Miriam Walker-Khan, and there are many more great guests on the way. Do you know someone who should be on the show? Let us know in the comments, and we will pass it on to the INDIVISA team.