demandDrive

After our acquisition of Digital Impulse, we could finally tackle a big problem that's been on our radar for a while: Sales and marketing shouldn't happen in a vacuum. The two need to work *together* to reach their full potential. And today, we couldn't be happier to announce the launch of our new brand identity! Our objective was to create a new brand that reflects our more varied, scalable, and enterprise-level capabilities. Aligning best-in-class digital marketing capabilities with our industry-leading sales services allows us to help our clients hit their growth goals faster and more sustainably than ever before. Learn more via the press release linked below. And we welcome you to check out all of our expanded services & solutions on our website: https://lnkd.in/eFKMAEpa

The key to sustainable and meaningful growth? Unifying your GTM team around a singular, shared purpose: driving pipeline revenue. Learn how to build a holistic, interconnected work environment where the strengths of each revenue-generating department are combined and channeled toward a common goal: Revenue. https://hubs.ly/Q02N0VW00

We’re doing something fun at INBOUND this year, and we need your help. If you know Family Feud, you’ll know they survey the public to collect responses to the questions asked in the show. This is your chance to get involved in our version - Funnel Feud! Take a few minutes to fill out the form below and submit your answers to the questions we’ll be asking teams live at the event. You’ll also be entered into a raffle for our SEM (Stress Elimination Materials) self-care package! https://hubs.ly/Q02N0Trq0 And if you're coming to INBOUND this year - stop by Booth #40! Play a round of Funnel Feud, try to align Sales + Marketing + Tech on our slot machine, and take home some killer swag.

An underrated characteristic of high-growth revenue teams? Their agility and adaptability - especially in shifting markets. Learn how adaptable strategies and modern revenue development models can help your business seize opportunities, mitigate risks, and drive growth. https://lnkd.in/e_3VHCB2

It’s time for a Funnel Feud! This year at INBOUND we’ll be hosting games of Funnel Feud - the only gameshow where sales and marketing have to work *together* to win. We generated dozens of questions for the modern revenue leader…all that’s missing are the answers! Fill out as many or as few (at least 1) of the questions in the survey below to help us build out the game. And if you do, you'll be entered to win our grand prize: the SEM (Stress Elimination Materials) self-care package! Includes a massage gun, tea & coffee gift set, some fidget toys, and a workplace wellness journal. Survey Link: https://bit.ly/funnel-feud If you plan on attending INBOUND this year, make sure to stop by our booth (#40)! Test your knowledge on the current state of sales and marketing, learn all about GTM alignment, and win some killer swag!

We're excited to announce that for the 7th (!) consecutive year, demandDrive has been named to the #Inc5000 list! 🎉 To make this prestigious list for 7 consecutive years is an honor that we don’t take for granted – each and every employee and client has been integral to getting us where we are today. And the best part? We're just getting started. Lots more to do this year and beyond, and we couldn't be more excited for the future of this company. Read more in our press release: https://lnkd.in/exibkcur Explore the full list on Inc. Magazine: inc.com/inc5000

Our Director of Marketing, 🏁 ☀ AJ Alonzo, had the opportunity to sit down with the ZoomInfo Champions team to talk about how their platform has transformed the way we build and run our programs. From streamlining our prospecting process to enhancing personalized outreach, ZoomInfo has been a game-changer for both us and our clients. Recently, their WebSights tool has allowed us to better personalize ouroutbound efforts and significantly improve our prioritization processes, resulting in millions of dollars in annual recurring revenue. Learn more about our journey with ZoomInfo here: https://lnkd.in/eQsN3E_i

Specialization is crucial, but true success lies in effective communication and collaboration across departments. And it’s actually not that hard (in theory). By unifying communication channels, holding regular interdepartmental meetings, and setting collaborative goals, interdepartmental cohesion can be a reality. When sales, marketing, and customer success teams unite, they create a resilient force ready to tackle future challenges and drive sustainable growth. Learn why this is so important and how to transform your own business: https://hubs.ly/Q02CJHtb0

“Being rigid, siloed, and shackled to outdated operational processes will only result in being surpassed, replaced, and rendered anachronistic by more agile and cohesive competitors.” Agility and cohesion are the biggest differentiators your business can have. But that’s easier said than done. Learn why alignment should be a priority and how to start making moves towards interdepartmental cohesion at your company: https://lnkd.in/dcYUBb9P

Historically, finance has always been looked at as a "growth inhibitor." Alex Diaz-Asper thinks it's time to shed that notion and get them more involved in the GTM process. Why? Doing "more with less" isn't just about trimming fat - it can also mean getting more out of your existing resources. ➡️ That could mean working with CS to identify which customers yield the most profit (or stay the longest, or refer the most new business)... ➡️ Helping CS package that information up for sales to adjust their targets and campaigns... ➡️ And looping in marketing to create collateral that's relevant and compelling for those prospects. Want to start looking at finance as a strategic partner and not a "growth killer?" Watch our latest onDemand webinar to find out how: https://lnkd.in/eVG-SG4r