Dan Matthews’ Post

Here’s what they don’t tell you about starting a placement year ❌ Today marks one month as a Marketing Intern at LOOKFANTASTIC.COM Before starting, I was repeatedly told these 3 things: - It’s fast-paced - You’ll be given responsibilities from day 1 - ‘There’s no such thing as a silly question’ While all these things are true, here are some things I wasn’t told before (but have come as a very nice bonus): 💄I’ll attend immersive brand visits from big beauty brands, including Isle of Paradise, Glow Hub and Kylie Cosmetics. 📦 I’ll meet teams across the business from manufacturing to employer branding to understand the wider picture. 📱 I’ll make some fun cameo appearances on LOOKFANTASTIC’s Instagram. 📖 I’ll steadily transform into a walking thesaurus and dictionary (I work on the content team to clarify). 🙋🏼♀️ I’ll become friends with 9 other lovely interns, making the move to Manchester a lot less scary. 🗣️ I’ll be given access to free professional development coaching and L&D workshops. 🎄 I’ll be getting involved in Christmas projects before August even finishes. The point being, you won’t know what to expect until you start your placement. The key is to get stuck in, make the most of opportunities and take each day as it comes. I’m loving my time here so far and can already see the benefits of undertaking a year in industry.

Balancing a degree and The Discourse is no easy thing, great work Miya Heap! Sign up for our newsletter using the link below to discover more about our team. https://lnkd.in/emwpPs2c #DesignTips #MarketingTips #BrandStrategy #ContentMarketing #MarketingStrategy 

Year 1 ✅ Year 2 ✅ Now, as I approach year 3, I am approaching the end of my university degree. Now, it is crucial to make the most of the time I have left, to gain experience, to meet people and make connections, and to prepare for my graduate application process. Recently, I stumbled across a gem of an opportunity from M&C Saatchi Group called ‘Open House’, a free online training programme for those interested in advertising and creative agencies. This includes an 8 week programme, with weekly key speakers delivering sessions on a range of areas in marketing, optional coursework (which would look stunning in a portfolio), and a certificate for completing the course. Essentially, I am getting a free module's worth of expert insights and industry advice. How could I say no to that?? I am constantly seeking out things that can help set me apart from other young professionals, and I am grateful to have an opportunity like this straight out of the gate in my final year. I am eager to start this programme in September and see what I can learn from it. Here is the link, if you want to check it out - https://lnkd.in/gsGXHJ4e If you want to sign up, don’t delay! Registrations end on the 25th August! (Also, love their confirmation email 😂 🙌🏼 I can tell I will learn a lot just from this) #Marketing #Advertising #Agency #Student #University #Graduation #Career

There's no such thing as a bad idea (just bad execution)   Day 2 of the Girls in Marketing Digital Marketing Internship Programme opened my eyes, and my mind, up to new ways to get the creative juices flowing.   There is no pressure to pitch the perfect idea on the spot in the middle of a meeting. Creativity cannot be mustered up by a click of your fingers. Ideas come to you whilst you're walking your dog or in the shower.   💡 A key tip: always have your notes app to hand! 💡   Some notes I jotted down during Leala Jackson's session were:   1️⃣ Stand out. Show future employers what you can do before the interview. Play around with your portfolio, be creative with it and make it fun! 2️⃣ Be proactive. Why not put together a concept for a brand you love? Share it on your social platforms, see if it takes off. 3️⃣ Don't be shy to go small. Don't shy away from those small businesses, they can give you the experience to really think outside the box. It will always be easier to sell a bottle of coke than the local florist. 4️⃣ Reuse and remember. Just because your idea didn't work for one campaign, doesn't mean it won't work for one in the future.   The industry is constantly evolving. Never a dull moment. Enjoy it. After all, when you enjoy your job it no longer feels like work.

2018: I had an interview with my colleges career advisor who told me “social media isn’t a job”. Instead, she told me to go to Uni to study English. 2019: I said f*ck it, followed my heart and enrolled onto a Digital Marketing apprenticeship. 2020: I started my first job, working at an IT firm as their first ever marketer (and first female employee) and built their marketing from the ground up. 2021: I finished my apprenticeship with a level 4 qualification and got hired as a Digital Account Executive at the UK's leading tech PR agency. 2022: I was promoted to a Senior Digital Account Executive after only being at the company 11 months and was working towards SMM. 2023: I was made redundant. It felt like all my world and all my hard work had come to a halt. I felt unmotivated, flat and heart-broken. 2024: Fast forward to now, I work for the UK’s leading personal branding agency as a Social Community Executive. Looking back over the last 5 years just shows me how important it is to stay determined. 👉🏼 No matter how many people don’t believe in you. 👉🏼 No matter how many set-backs you have. 👉🏼 No matter how uncomfortable you feel at times. Sometimes life isn’t as straight-forward as we’d hope. But it’s the twists and turns that make the destination all that bit more rewarding. If you want something, keep pushing forward. I promise it's worth it! 💞

This is a little late, but better late than never! As most of you know, I worked at Reflect Digital this summer for 8 weeks as a paid media intern. At first, I did not know what to expect, I was nervous. Would my team be friendly? Would my work be extremely demanding? However, all these thoughts ended the minute I stepped into the office where I had such a warm welcome from everyone. Everyone I spoke to made me feel so supported and always believed in me. They all said one thing: We are here for you even after you leave, which stuck with me. At first, I was so confused about paid media, what do conversions mean? What is CPC? How do you interpret data on Google ads and Meta? It was all new and scary, however having an open mind and asking many questions aided my journey here. This may sound obvious to many people, but keep asking questions to your managers or co-workers. I understand how difficult it can be to gain the courage to ask because you might think "It's a stupid question", or that "you are bothering them". But if you never ask you will never know, and is that not worse? Make the most out of your internship, because you are not there for long 😀 I want to thank Tom Hornby for being such a supportive line manager and an amazing mentor. He dealt with my constant questions and doubts perfectly and always explained things in a way I could understand. I appreciate your help so much 😊 I also would like to thank Becky Simms and Paul Simms for letting me work here and being such positive and supportive people. Thank you to Gary Gumbleton for also running the session on personal branding, I learned so much about how to structure my LinkedIn post and build the best version of myself online. Finally, I just want to thank everyone at Reflect again for being such supportive figures. Your positivity and energy are what made my internship so much better ❤️ #paidmedia #digitalmarketing #intern

Happy Emily in Paris day to those who celebrate! 👩🎨 I can’t lie, this show is a real guilty pleasure of mine and I really look forward to watching it (exposing myself here I know! 🤣) But it got me thinking, lots of people don’t understand what marketeers do (including the makers of the show apparently, as Emily is never doing any admin work or replying to countless emails, seems to come up with end-to-end campaign plans on the spot and never faces pushback on her crazy ideas! 😭). So what do marketeers actually do? *spoiler alert there is no colouring in going on, only on special occasions 😉 (if you know you know, this is a actually a real stereotype of what people think marketeers do 😱) Well, the answer is a bit of everything! No day is the same working in marketing, which is great but also means you have to constantly keep up with changing trends, learn to use new software and generally have to juggle multiple projects and tasks at once. But it’s not all doom and gloom! While there is a lot on a marketeers plate at any one time, we get to exercise our creativity, think outside the box and work with lots of different people to bring ideas to life. What’s your favourite thing about being a marketeer if you are one? And if you’re not, is there anything you would like to know about working in marketing? Let me know I the comments below 📲 This week, I’ve been attending the Girls in Marketing Digital Marketing Internship Programme, which has provided interesting insights into SEO, campaign management and creativity 🎨. The sessions have been really informative and have given me lots of ideas to apply to my day job! I’m looking forward to the final day today and implementing my learnings 💭. P.s enjoy this photo of me rocking my Emily in Paris tote #fangirlcore ✨🧚 #emilyinparis #marketing #marketeer #marketingexecutive #girlsinmarketing #DMIP

🌟 Say hi to our intern, Jess, who is currently pursuing a Bachelor of Business, Marketing at the University of South Australia and working at the Ehrenberg-Bass Institute. She embarked on her PR journey at the age of 16, when journalists from The Advertiser, news.com.au, and SALIFE Magazine shared her inspiring story of founding her own business while still in secondary school. 🎒 Driven by powerful storytelling, Jess's early media experiences sparked her interest in #PR. 🌱 What inspired you to pursue a career in public relations? My interest in PR began when I was 16 and started my own business. Several local media outlets reached out to share my story about balancing high school while running a successful business and managing a large number of daily orders. I was fascinated by how they transformed my experiences into unique stories about me and my business. This experience sparked my passion for public relations and made me realise that I wanted to help others tell their stories and connect with their audiences, just like those journalists did for me. 💪 What new skill have you developed during your time at Kicker? The most valuable skill I've learned at Kicker Communications is an understanding of the power of communication. I've discovered how we use words to shape incredibly impactful stories and connect us with our team and external stakeholders. Through my experience, I've understood that others can interpret what you write differently. I've also learnt that effective communication is essential for building solid relationships and conveying messages - so it's been an eye-opener and something I'm excited to carry forward into my future career. 🎯 What professional milestone are you aiming to achieve next? By the end of my internship at Kicker Communications, I'd love to gain knowledge in different areas of PR, from writing to pitching stories. Kicker is great at curating the internship program to suit your points of interest and learning goals, so I'm already on my way to achieving this. Being part of several critical areas in PR is something I've always wanted to learn, and I'm eager to enhance my skills further, which will contribute to delivering excellent results.

Company DescriptionPublicis Media harnesses the power of modern media through global agency brands Performics, Spark Foundry, Starcom and Zenith. A key business solution of Publicis Groupe (, Publicis Media's digital-first, data-driven global practices deliver client value and drive growth in a platform-powered world. It is present in more than sixty countries with over 23,000 employees worldwide.Job DescriptionOverview: The Publicis Media Internship Program is a 11-week, 20 hour per week in-person program beginning on September 30th, 2024. The Publicis Media Internship Experience immerses you in the fast-paced media industry.Role Objectives:An internship at Publicis Media is more than just a job, it's an opportunity to explore the media/communications field as a career and learn more about our culture, business, and people. The internship program provides students with an invaluable learning experience in which they gain hands on experience in media, are able to apply academic knowledge in the business world, and develop their skills.In addition to the day-to-day responsibilities, interns will be given the opportunity to combine their passion for advertising with their own interests in a project that adds value to the organization.Internship areas of focus may include Out of Home, Sports & Entertainment, Local Media, Finance, as well as other disciplines.QualificationsProven strong interest in a career in advertising, technology, analytics, research or related. Basic PC skills with working knowledge of Microsoft Word, Excel and PowerPoint. Ability to prioritize tasks, work on multiple assignments and manage ambiguity. Ability to work both independently and as part of a team with professionals at all levels. Ability to think critically and work in a rapidly evolving environment. Leadership, problem solving and strong communication skills. Can-do, willing to learn, passionate attitude. Additional InformationPublicis Media is an Equal Opportunity Employer. Publicis Media's policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law.Publicis Media will provide accommodations to applicants needing accommodations to complete the application process.Compensation Range: $18 -$20/hr. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to m