Retention.com

Find out how Dr. Squatch drove over $1M in revenue and generated over 50x ROI from customers acquired using Reclaim, our leading cart abandonment solution. There's nothing that brings us more joy than seeing our customers mind-blown by the ROI they see using Retention.com 🚀 read the full case study 👉 https://bit.ly/3GfaxCp #retentionstrategies #testimonials #growtogether

“It’s not pick the player, it’s pick the best players that are incremental to one another.” Brendan Roeschel, VP Retention + CX at Fresh Clean Threads, is focused on building a suite of tools to help maximize his golden metric of lifetime contribution margin (LTCM). According to Brendan, there’s two key ways to do that: - Increase repeat purchase rate - Grow average order value That's where Retention.com comes in. Their software helps Shopify merchants recover lost shoppers and increase Klaviyo flow revenue by 2-3x. The higher the LTCM, the quicker Brendan can pay back acquisition costs. Brendan runs tests with various tools like Retention.com to identify where there’s redundancy and where there’s incrementality. What he found? For tools that might seem like head-to-head competitors, Fresh Clean Threads uses both because the ROI and business case are there. More from this interview with Brendan and Kyle Standaert, VP of Marketing & Partnerships at Retention, coming soon.

There's nothing that brings us more joy than seeing our customers succeed using Retention.com 🚀 Our Head of Sales, Ben Dexter, sits down with Brendan Roeschel, VP of Retention at Fresh Clean Threads, to discuss his game-changing experience with Retention.com.

Today we’re sharing a snapshot of a chat we here at Retention.com had with Brendan Roeschel, VP Retention + CX at Fresh Clean Threads. Brendan’s golden metric is lifetime contribution margin (LTCM) - which means, for you non-e comm folk, the amount made from each customer over the entirety of the relationship. Brendan’s success metric is how quickly the acquisition costs of these customers are paid back once they begin to purchase. When analyzing ways to scale Fresh Clean Threads, Brendan considers increasing repeat purchase rate, growing average order value, and effectively retargeting consumers who have abandoned their carts. Brendan looked to us here at Retention.com to solve the abandoned cart piece 🔥. How quickly are you paying your acquisition costs with your lifetime contribution margin? Are you tracking your LTCM?

It's my birthday today... Which means it is national JESS DAY 🎉 and we are sharing in the gifties ;) I released not one, but TWO very special video bonus episodes today of The Juice with Jess Cervellon. 1️⃣ I sat down with my girlies Destiny Rhinehart and Kelly Driscoll of Homecourt (Courtney Cox's brand 😍) to chat all things Customer Experience, Retention and Growth. VIBES WERE HIGH Check it out here: https://lnkd.in/eRPjN-zF 2️⃣ Kyle Standaert of Retention.com joined me to rip on retention for health and wellness brands. We break down WHY experiential marketing works in this market and share secret sauces that everyone can apply whether DTC or B2B. Check it out here: https://lnkd.in/eHjNcpNH I love gifts, you love gifts, we all love gifts. I hope you enjoy the birthday surprises!!

We had some much fun sponsoring The Lead Summit in NYC these past 2 days. The incredible speakers and panels taught us so much about navigating consumer behaviour along with how to utilize AI and customer data to fuel growth. Along with incredible learnings, it was great to connect & re-connect with many of our brand, tech, & agency partners. Thank you to Mike Manheimer & the Postscript team for participating in our video below ⬇️

 The Retox Retreat Malibu was nothing short of magical, where should we host the next one 👀

Join us on Jul 13th for the ‘Adam Robinson's Path to Bootstrapping Success: From Idea to $22 Million Revenue’ Event! This event is ideal for entrepreneurs looking for proven strategies to grow and engage their audience. Our speaker Adam Robinson, Founder and CEO of Retention.com will discuss his journey to $22M ARR. Discover his innovative methods for identifying anonymous website visitors, pushing their LinkedIn profiles to Slack, and creating immersive community experiences. Mark your calendar: 📅 Date - Jul 13th, 2024 ⏰ Time - 12:30 - 02:00 AM (Asia/ Tokyo) ➡️ RSVP - https://fi.co/e/351057 Register now to gain invaluable insights and practical tips!

AI was only brought up 40+ minutes into this panel. Can you believe that? But of course, when it was finally time for it to shine, we all had something to say about it. → David Raab shared his vision about AI doing the analytical work we all know too well. → Kyle Standaert was excited about consumers getting comfortable with a lot more personalization. → Ashley Hejlik shared her advice for brands: remember to keep things personal and genuine. That alone might become even more of a differentiator as everyone starts sounding the same. The first event of the Retention Revolution happened last week, and we're so excited for what's coming next! Join us for a lot more discussions around the future of retention! Register in the link in the comments to access coming events. #retentionmarketing #retention #marketing

If you weren’t able to join us for last month’s Retox Retreat, check out what some of our guests have been saying (also just worth it to catch the view of our epic Malibu house, which we shared about in yesterday’s post 🔥. ) “It’s been so nice to have a space where there’s wellness and our DTC just networking and talks and hearing from really incredible speakers about the latest trends and emerging things. Those things married together have been so unique.” — Julia Forgione of Liquid I.V. “Incredible event with some star athletes and talking about how we can partner with celebrities, athletes, but more as partners versus just as content creators.” — Brendan Roeschel of Fresh Clean Threads “Networking in this beautiful location. It’s a beautiful environment and lots of friendly people.” — Anjelica Rehl-Garcia of Living Spaces Furniture “I have loved spending time with people who are in my shoes. Other brand people that know what I’m going through, and know the challenges I’m facing, and hearing what they’re doing to solve the problem” — Alexandra E. Vailas of DYPER “It’s a really nice diverse mix of people. Lot of really cool brands and hearing Byron Davis talk about business, his inspiration, how he works was just great.” — Luke J. of Teddy Fresh “My favorite session would be mine on brand authenticity. Playboy is probably a leader in being your authentic self and living that throughout your entire lifestyle.” — Amanda Solomon of Playboy Enterprises, Inc. Make sure to like/share/subscribe to Retention.com here on LI & on Insta.