MadKudu reposted this
Everyone talks about Signal-Based Selling. But, does it really work? I just saw that the team at GTM Partners released an ROI study on MadKudu and that it was featured as the ROI study of the week. It's neat! For example, Autodesk shared that they generated 57% more revenue with 46% fewer leads (kudos to Rachel Christopher and her team 🔥). Here is the full study: https://lnkd.in/ejMd3n_A I am excited to see what other GTM teams can do with MadKudu, and with Signal-Based Selling in general.