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Learn how to master cookie deprecation with these three tips: 1. Don't Wait 2. Prioritize Zero and First-Party Data 3. Focus on the Consumer. Read more in our bio! 🍪

📚 Stay ahead of the curve! 📈 Read our blog that delves into the impending deprecation of third-party cookies and its implications for your organization. Discover strategies to measure the marketing impact, prepare for the loss of third-party cookies, and build first-party data capabilities. #DataInsights #MarketingStrategy #CookielessFuture https://bit.ly/3VqFSud

What's the value of using offline data to boost online marketing? At Deep Sync, offline data is at our core. This means that our data always resolves back to a known person, business, or household. 🏡 Why does this matter? Using offline data allows you to more accurately, completely, and reliably reach customers. This will be especially important as we head toward the deprecation of third-party cookies. 🍪 Learn more about our data: https://hubs.ly/Q02c9KFx0 #ThirdPartyCookies #3rdPartyCookies #data

Curious how we can help retailers understand not only their own locations' performance, but their competitors' as well? Check out our short video about market share in Competitive insights, our mobility based analytics solution. 📊👇 https://hubs.li/Q02y27PP0

How much is visitor data worth to your business? If I visit your site for the first time (75% of visitors do) and leave without purchasing, 3rd party cookies allow you to serve retargeted adverts to bring me back. With the upcoming restrictions on 3rd party data, this will be a thing of the past. Each visitor you pay to bring to your website has the potential to leave without ever coming back. If only you could get something from these visitors to help bring them back. "I have a newsletter on our website. We capture email addresses everyday." That may be so, but what if you could double that? Better yet, triple it? Since implementing our new data capture methods on our clients' site, we have seen capture rates skyrocket 🚀 (as can be seen below). If you would like to see if we can do the same for you (and even set you up for a couple of weeks completely free!) just let me know. Drop me a DM 📩

"Third-party cookie deprecation, approached the right way, represents an opportunity rather than a challenge." In this article recently published by AdNews Australia, Eyeota, a Dun & Bradstreet company's Trent Lloyd discusses the 3 things marketers need to understand about the post-cookie future 🍪 Read the full article here 👇 https://bit.ly/3Zk9mty

Long live the open web. With the advent of third-party cookie deprecation, more than half of #marketers don’t feel fully prepared—they worry they won’t be able to reach the right consumers across the channels and devices they use. But with a strong first-party data strategy powered by identity, marketers can continue personalized, relevant campaigns. Join our ADWEEK webinar with Loch Rose and guest speaker Tina Moffett of Forrester this Thursday, April 11, to learn about new Epsilon research on how marketers are battling data deprecation. https://bit.ly/3xlkYms

Long live the open web. With the advent of third-party cookie deprecation, more than half of #marketers don’t feel fully prepared—they worry they won’t be able to reach the right consumers across the channels and devices they use. But with a strong first-party data strategy powered by identity, marketers can continue personalized, relevant campaigns. Join our ADWEEK webinar with Loch Rose and guest speaker Tina Moffett of Forrester this Thursday, April 11, to learn about new Epsilon research on how marketers are battling data deprecation. https://bit.ly/3xlkYms

Catch the insights today, lead the market tomorrow. Few FREE seats left, don't miss out! 😉 ⏰ Save your seat here 👉🏻 https://lnkd.in/duFd_7xC Here's what you can expect: 🚀We'll explore why CDPs are becoming so popular and why they help ecommerces understand their customers better, personalize marketing efforts, and make decisions based on data. 📊We'll dive into the best ways to collect and use data with real-life examples, and strategies on how to use this data across different marketing channels, to increase engagement with customers and drive more sales. 🍪We'll discuss how CDPs are becoming even more essential in a cookie-less world, and how they rely on first-party data (data you collect directly from your customers), which is crucial for staying competitive when you can't rely on cookies to track user behavior.

Discover how to connect real-time data and signals across commerce, marketing, sales, and service. View the infographic: https://imsap.co/6045uLj8P